Martijn Barten

About Martijn Barten

Hi, I am Martijn Barten, founder of Revfine.com. With 20 years of experience in the hospitality industry, I specialize in optimizing revenue by combining revenue management with marketing strategies. I have successfully developed, implemented, and managed revenue management and marketing strategies for individual properties and multi-property portfolios. LinkedIn, Personal page, Facebook, X. Click here for more information.

Branded Residences Are Turning Hotel Brands into Lifestyle Assets

2025-10-23T16:01:24+02:00

Branded residences are high-end private homes, which are associated with a lifestyle or hotel brand. They combine private residential living with the service and operational standards of a hotel. These developments can benefit buyers through lifestyle quality, as well as brands through additional revenue and customer loyalty. Property developers can also capitalize on high prestige and greater project returns. In

Branded Residences Are Turning Hotel Brands into Lifestyle Assets2025-10-23T16:01:24+02:00

What Is EBITDAR and Why Does it Matter for Hotel Profitability?

2025-10-21T12:29:52+02:00

EBITDAR is a financial metric that stands for earnings before interest, taxes, depreciation, amortization, and restructuring or rent costs. It is sometimes used by hospitality businesses to assess financial health. As a metric, EBITDAR is important because it helps to level the playing field when comparing businesses with different structures and rent costs. This allows financial assessments to focus on

What Is EBITDAR and Why Does it Matter for Hotel Profitability?2025-10-21T12:29:52+02:00

Hotel Energy Solution: Save Money and The Planet

2025-10-21T12:30:05+02:00

The right hotel energy solution is a major concern for any hotel business. Rising energy costs can dramatically affect your bottom line. In addition, today's eco-minded travelers are increasingly concerned with the impact of their stay on the environment. In this article, you'll learn how your hotel business can reduce costs, attract more guests, and care for the planet at

Hotel Energy Solution: Save Money and The Planet2025-10-21T12:30:05+02:00

17 Online Travel Agents (OTAs) to Increase Your Hotel Bookings

2025-10-17T12:29:34+02:00

The role of an online travel agency, or OTA for short, has become increasingly important within the hotel industry, because they provide a convenient way for customers to compare hotels and book them over the internet, from the comfort of their home or on the go. In this article, you will learn more about online travel agents and the best

17 Online Travel Agents (OTAs) to Increase Your Hotel Bookings2025-10-17T12:29:34+02:00

11 Amazing Examples of 360 Video Hotel Tours

2025-10-14T15:50:53+02:00

For hotel owners, it is important to keep up with the latest video marketing trends, and the 360-degree video hotel tour is one of the most significant trends of recent times. In this article, you will learn more about 360 movie technology, how it differs from the VR hotel offerings, and 11 of the best examples of its use within

11 Amazing Examples of 360 Video Hotel Tours2025-10-14T15:50:53+02:00

Hotel Management: Everything You Need to Know About Managing a Hotel

2025-10-19T15:37:44+02:00

If you have ever dreamed of working in the hotel management industry, you should know that this type of job comes with many exciting and even challenging opportunities. To manage a hotel successfully, you will need certain skills and managerial knowledge. In this article, get detailed information on how to get started in the hotel management business. Table of Contents:

Hotel Management: Everything You Need to Know About Managing a Hotel2025-10-19T15:37:44+02:00

15 Essential Video Marketing Tips for Hotels

2025-10-17T12:33:44+02:00

Videos are an undeniably powerful marketing tool, especially for the hotel and travel industry. After all, they can capture the attention of the audience much quicker than text and have the power to generate extremely high traffic to your website. No wonder video marketing has taken the Internet by storm. This effective tool is so versatile that you can use

15 Essential Video Marketing Tips for Hotels2025-10-17T12:33:44+02:00

An In-Depth Look at the Hospitality Sector

2025-10-09T19:07:34+02:00

What aspects serve to define the hospitality industry? While many will provide common answers, such as accommodations and logistics, the single factor that underpins the entire concept involves customer satisfaction. Let us take a look at the different facets of the hospitality sector in great detail to appreciate its true scope. Table of Contents: What is the Hospitality Industry? The

An In-Depth Look at the Hospitality Sector2025-10-09T19:07:34+02:00

14 Pricing Strategies to Increase Your Hotel Revenue

2025-09-22T13:28:00+02:00

Maximizing revenue is a top priority for hotel operators, and achieving this goal often requires the right pricing strategy at the right time. Making room rate adjustments based on demand, customer segmentation, and other factors can be the key to overall business success. In this article, we offer insight into 14 pricing strategies that hotels can adopt in their revenue

14 Pricing Strategies to Increase Your Hotel Revenue2025-09-22T13:28:00+02:00

Hotel Folio: Essential Guide for Effective Guest Billing Management

2025-09-22T13:28:10+02:00

A hotel folio is a detailed financial document, breaking down the charges a guest has incurred during a stay. These itemized documents are now typically created and stored digitally, allowing for real-time changes. Hotel folios play an important role in providing transparency to guests and delivering accurate billing. Accuracy and transparency are key to a positive guest experience and the

Hotel Folio: Essential Guide for Effective Guest Billing Management2025-09-22T13:28:10+02:00

Travel Industry: An Overview of One of the Largest Service Industries

2025-09-18T18:32:57+02:00

The travel industry is one of the largest service industries in the world, an increasingly important one in the modern age. It is centered on the movement of people from one location to another and the services they require along the way. It is closely linked to the hospitality and hotel industries, among others. In this article, you will learn

Travel Industry: An Overview of One of the Largest Service Industries2025-09-18T18:32:57+02:00

Hotel Guide to Creating and Managing Airbnb Listings

2025-09-08T16:13:45+02:00

Airbnb listing options are one of the most significant drivers of the travel industry. The average traveler has become agnostic to the particulars of a platform. When people travel, they want options ranging from boutiques to hotels, home rentals, or even serviced apartments. Airbnb is part of what makes that possible, and hoteliers leveraging those options are gaining a significant

Hotel Guide to Creating and Managing Airbnb Listings2025-09-08T16:13:45+02:00

Tourism Industry: Everything You Need to Know About Tourism

2025-09-19T13:41:51+02:00

The tourism industry, also known as the travel industry, is linked to people traveling to other locations, either domestically or internationally, for leisure, social, or business purposes. It is closely connected to the hotel industry, the hospitality industry, and the transport industry. Much of it is based on keeping tourists happy, occupied, and equipped with the things they need during

Tourism Industry: Everything You Need to Know About Tourism2025-09-19T13:41:51+02:00

Hotel Industry: Everything You Need to Know About Hotels

2025-09-17T12:47:04+02:00

The hotel industry is one of the most important components of the wider service industry, catering to customers who require overnight accommodation. It is closely associated with the travel and hospitality industries, although there are notable differences in scope. In this article, you will learn more about the hotel industry, its links to other service industry sectors, and the range

Hotel Industry: Everything You Need to Know About Hotels2025-09-17T12:47:04+02:00

Hotel Room Service: The Ultimate Guide to Elevate the Guest Experience

2025-09-08T16:14:56+02:00

Hotel room service provides guests with access to food, drinks and other items, delivered directly to their door. This offers excellent convenience and is used by all kinds of guests, including leisure and business travelers. Room service is an important offering and can help to shape overall guest satisfaction levels. It also provides an additional revenue stream for hotels and

Hotel Room Service: The Ultimate Guide to Elevate the Guest Experience2025-09-08T16:14:56+02:00

Hospitality Industry: The No. 1 Hospitality Information Guide!

2025-09-09T17:26:11+02:00

The hospitality industry is generally recognized as a section of the wider service industry, focusing on leisure rather than more basic needs. In this article, you will learn more about the nature of the hospitality industry, its various sectors, and its connections to the hotel and travel industries. Table of Contents: What is the Hospitality Industry? The Difference Between the

Hospitality Industry: The No. 1 Hospitality Information Guide!2025-09-09T17:26:11+02:00

Hotel Technology Trends: 26 Upcoming Innovations You Must Know for 2025

2025-09-16T15:33:25+02:00

Modern hotels appeal to customers in several ways, including the quality of customer service, the facilities on offer, the property's design, and hotel technology. This technology is often used to deliver a superior customer experience. It is especially important to do so in the post-COVID era, when those customer expectations have changed, and people need more reassurance to travel. In

Hotel Technology Trends: 26 Upcoming Innovations You Must Know for 20252025-09-16T15:33:25+02:00

What is Revenue Management?

2025-08-25T14:58:17+02:00

What is revenue management, and why does it matter so much to hospitality brands? Essentially, it's a data-driven approach to anticipating demand and adjusting pricing and distribution in order to maximize earnings. Revenue management is crucial for hotels and similar businesses because they have fixed costs to contend with. When hotels are able to accurately forecast demand, they can take

What is Revenue Management?2025-08-25T14:58:17+02:00
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