Hospitality Industry

The Vital Role of Revenue Management and Brand Reputation

Revfine.com2024-11-19T10:40:58+01:00

It’s an antiquated idea that revenue management works independently from sales and marketing. Each department impacts the other and influences the hotel’s overall profitability. Every business goal contributes to the bottom line. When the revenue-generating departments work together on shared goals, they can contribute to a fatter bottom line. In today’s world, hotel bookings start with getting found online. Without

The Vital Role of Revenue Management and Brand ReputationRevfine.com2024-11-19T10:40:58+01:00

Types of Maintenance Hospitality Companies Should Be Aware of

Martijn Barten2024-11-19T10:41:54+01:00

Types of maintenance can be more of an issue than hoteliers anticipate. After all, the subject of maintenance spans everything from changing lightbulbs to modifying, improving, or removing pipes from within your hotel’s plumbing system. People often assume that maintenance is about ensuring objective functionality. However, maintenance is also important in terms of the guest’s satisfaction as it directly correlates

Types of Maintenance Hospitality Companies Should Be Aware ofMartijn Barten2024-11-19T10:41:54+01:00

Can Metrics from Other Industries Bring Value to Hospitality?

Suzanne2024-11-07T09:48:23+01:00

Question for Our Revenue Management Expert Panel: Is there value to be had in introducing metrics from other industries into hospitality? Do you think they have a place in Hotel Revenue Management? (Question by Pablo Torres) Our Revenue Management Expert Panel Pablo Torres - Hotel Consultant Dr. Betsy Stringam-Bender - Professor of Hotels

Can Metrics from Other Industries Bring Value to Hospitality?Suzanne2024-11-07T09:48:23+01:00

From Scrolling to Booking: How Social Media is Reshaping the Modern Traveler’s Journey

Revfine.com2024-11-05T13:54:23+01:00

In an era where digital connectivity defines our daily lives, the hospitality industry continues to evolve at the intersection of tradition and innovation. The influence of social media on travel planning and hotel booking has only intensified in recent years, fundamentally altering the traveler's journey. This shift has reshaped the booking funnel, making it more dynamic, interactive and influenced by

From Scrolling to Booking: How Social Media is Reshaping the Modern Traveler’s JourneyRevfine.com2024-11-05T13:54:23+01:00

5 Marketing Campaigns to Reengage Your Past Guests

Revfine.com2024-11-05T13:55:18+01:00

Studies show that 64% of loyalty members are business travelers, and these loyal guests contribute a significant portion of hotel revenue, ranging from 30% to 60%. Despite the numbers, many hotels are still focusing only on attracting new guests and creating new bookings, when the truth is that re-engaging past guests is an essential strategy to maintain a steady stream

5 Marketing Campaigns to Reengage Your Past GuestsRevfine.com2024-11-05T13:55:18+01:00

Accommodation in Tourism; All Types of Accommodation Explained

Martijn Barten2024-11-16T17:35:07+01:00

Accommodation in tourism refers to various places to stay overnight, which are geared towards tourists. Some of the most common examples include hotels, bed and breakfasts, hostels and resorts. The role of accommodation is crucial, as people traveling to new locations need a place to sleep. Accommodation businesses play a major part in the overall tourism experience, providing shelter, hospitality,

Accommodation in Tourism; All Types of Accommodation ExplainedMartijn Barten2024-11-16T17:35:07+01:00

Interview with Pablo Torres, Hospitality Consultant

Revfine.com2024-10-28T10:47:50+01:00

In this article, we interview Pablo Torres, a hospitality management expert specializing in revenue optimization and guest experience. With over 20 years in the industry, Pablo develops innovative strategies that drive ancillary revenue and operational efficiency. He is also a consultant, educator, and LinkedIn Top Voice, recently launching his new book Mastering Hospitality Ancillary Revenue.

Interview with Pablo Torres, Hospitality ConsultantRevfine.com2024-10-28T10:47:50+01:00

Maintenance in the Hospitality Industry: Best Practices and Tips

Martijn Barten2024-10-28T11:18:42+01:00

Maintenance in the hospitality industry involves the upkeep of facilities, technology, equipment and other important assets. This can include everything from plumbing systems to elevators and televisions. The importance of maintenance is impossible to overstate because it is necessary to keep things running smoothly. If issues occur and things stop working, you can expect this to negatively impact or entirely

Maintenance in the Hospitality Industry: Best Practices and TipsMartijn Barten2024-10-28T11:18:42+01:00

9 Tips to Structure Your Pre-Arrival Communication

Revfine.com2024-10-08T19:22:20+02:00

As a hotelier, it is important to prioritize pre-arrival communication with your guests. This is the time when you can set the tone for their entire stay, ensuring that they feel welcome and valued from the moment they book with you. Why Is Pre-Arrival Communication Important for Hotels? Pre-arrival communication is all about creating a positive first impression and setting

9 Tips to Structure Your Pre-Arrival CommunicationRevfine.com2024-10-08T19:22:20+02:00

Why Simplifying Group Bookings Is the Secret to Business Hotel Success

Revfine.com2024-10-08T19:27:06+02:00

Group bookings are vital for business hotels, but outdated, fragmented systems complicate the process. Managing accommodation, meeting spaces, and event services across multiple platforms often results in errors, wasted time, and client dissatisfaction. By adopting integrated technology, hotels can simplify operations, minimize mistakes, and improve profitability, ensuring they meet growing demand and operate more efficiently. Simplifying Group Bookings for Boosting

Why Simplifying Group Bookings Is the Secret to Business Hotel SuccessRevfine.com2024-10-08T19:27:06+02:00

Greeting and Welcoming Guests: How to Make a Great First Impression

Martijn Barten2024-11-02T13:51:41+01:00

Greeting and welcoming guests includes everything from a verbal introduction to providing a written welcome message. Your greeting may also involve leaving gifts, offering useful information and answering questions. The importance of these initial interactions is difficult to overstate because guests will often make snap judgments based on them. You never get a second chance to make a first impression,

Greeting and Welcoming Guests: How to Make a Great First ImpressionMartijn Barten2024-11-02T13:51:41+01:00

Spa Software: How to Choose the Best Software for Your Spa?

Martijn Barten2024-10-18T17:34:43+02:00

Spa software is used within spas, beauty salons and similar businesses to manage day-to-day operations. The software typically allows you to manage bookings and finances, create employee schedules, and oversee inventory information. The importance of spa software lies in its ability to help staff manage important information. This includes data related to customer bookings and information relevant to spa employees.

Spa Software: How to Choose the Best Software for Your Spa?Martijn Barten2024-10-18T17:34:43+02:00

How Can Hotels Integrate F&B Outlets into Marketing to Enhance The Guest Experience?

Revfine.com2024-10-10T18:34:10+02:00

Question for Our Hotel Marketing Expert PanelHow can hotels incorporate their F&B outlets into their greater hotel marketing strategy? And how can they leverage the additional touchpoints in the customer experience?(Question by Stephanie Smith) Our Marketing Expert Panel Thom de Graaf - Online Marketing Specialist, The Orange Studio Luminita Mardale - Director Of Marketing

How Can Hotels Integrate F&B Outlets into Marketing to Enhance The Guest Experience?Revfine.com2024-10-10T18:34:10+02:00

Breaking the Silos: Marrying Commercial and Finance Analytics for the Greater Good of Everyone

Revfine.com2024-09-23T18:20:47+02:00

In today’s complex and competitive hospitality environment, complacency is not an option. Data-driven decision-making is essential for the success of your business. In most organizations commercial analytics are the domain of sales, marketing and particularly revenue management. Financial data is leveraged by Accounting and Finance teams focusing on costs, profitability and overall financial health. In this article you’ll learn why

Breaking the Silos: Marrying Commercial and Finance Analytics for the Greater Good of EveryoneRevfine.com2024-09-23T18:20:47+02:00

The Myopic Pursuit of Channel ROAS: How to Avoid this Hotel Industry Pitfall

Revfine.com2024-09-23T18:23:16+02:00

In the ever-evolving landscape of digital marketing, the hotel industry finds itself at a crossroads. While embracing the digital revolution, many hoteliers have fallen into a trap that threatens to undermine their marketing efforts; an obsessive focus on individual channel return on ad spend (ROAS). This fixation, while seemingly logical, is creating a significant disconnect in the industry's approach to

The Myopic Pursuit of Channel ROAS: How to Avoid this Hotel Industry PitfallRevfine.com2024-09-23T18:23:16+02:00

Save Time with These Event Management Tips

Revfine.com2024-07-16T10:01:26+02:00

Time is money, especially in event management, where every minute counts. Operational efficiency can be the difference between a smoothly run event and one filled with chaos and missed opportunities. In an industry that demands precision and quick responses, having the right tools to save time is invaluable. By optimizing your operations with advanced event management software, you can streamline

Save Time with These Event Management TipsRevfine.com2024-07-16T10:01:26+02:00

Is AI the Answer to These Common Pain Points in Hospitality?

Revfine.com2024-07-16T10:01:50+02:00

The hospitality industry, defined by its dynamic nature and customer-centric operations, faces complex challenges that range from operational efficiency to enhancing guest experiences. Hotel teams need to excel at repetitive mundane tasks as well as those requiring sublime care and creativity. As technology evolves, artificial intelligence (AI) stands out as a transformative tool, offering solutions that address these challenges while

Is AI the Answer to These Common Pain Points in Hospitality?Revfine.com2024-07-16T10:01:50+02:00

The European Accessibility Act: What Hoteliers Need to Know

Revfine.com2024-07-16T10:03:53+02:00

As the hospitality industry continues to evolve, it is crucial for hospitality businesses to stay head of the latest legislation impacting their operations. One critical law that all hoteliers should be aware of is the European Accessibility Act (EAA). The EAA is a landmark EU directive that establishes common accessibility requirements for a wide range of products and services. With

The European Accessibility Act: What Hoteliers Need to KnowRevfine.com2024-07-16T10:03:53+02:00

Strategies, Tactics, and Insights for the Hospitality Industry

Optimize revenue, innovate processes, and improve customer experience