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Hospitality Industry

The Myopic Pursuit of Channel ROAS: How to Avoid this Hotel Industry Pitfall

2024-09-23T18:23:16+02:00

In the ever-evolving landscape of digital marketing, the hotel industry finds itself at a crossroads. While embracing the digital revolution, many hoteliers have fallen into a trap that threatens to undermine their marketing efforts; an obsessive focus on individual channel return on ad spend (ROAS). This fixation, while seemingly logical, is creating a significant disconnect in the industry's approach to

The Myopic Pursuit of Channel ROAS: How to Avoid this Hotel Industry Pitfall2024-09-23T18:23:16+02:00

Save Time with These Event Management Tips

2025-09-17T20:47:48+02:00

Time is money, especially in event management, where every minute counts. Operational efficiency can be the difference between a smoothly run event and one filled with chaos and missed opportunities. In an industry that demands precision and quick responses, having the right tools to save time is invaluable. By optimizing your operations with advanced event management software, you can streamline

Save Time with These Event Management Tips2025-09-17T20:47:48+02:00

Is AI the Answer to These Common Pain Points in Hospitality?

2025-09-17T20:17:27+02:00

The hospitality industry, defined by its dynamic nature and customer-centric operations, faces complex challenges that range from operational efficiency to enhancing guest experiences. Hotel teams need to excel at repetitive, mundane tasks as well as those requiring sublime care and creativity. As technology evolves, artificial intelligence (AI) stands out as a transformative tool, offering solutions that address these challenges while

Is AI the Answer to These Common Pain Points in Hospitality?2025-09-17T20:17:27+02:00

The European Accessibility Act: What Hoteliers Need to Know

2024-07-16T10:03:53+02:00

As the hospitality industry continues to evolve, it is crucial for hospitality businesses to stay head of the latest legislation impacting their operations.  One critical law that all hoteliers should be aware of is the European Accessibility Act (EAA). The EAA is a landmark EU directive that establishes common accessibility requirements for a wide range of products and services. With

The European Accessibility Act: What Hoteliers Need to Know2024-07-16T10:03:53+02:00

What Is a Hostel? A Full Hostel Guide for Hoteliers

2024-10-18T17:12:10+02:00

What is a hostel tends to be asked more and more these days as travel becomes both more affordable and practical. It touches on people's desire to explore and to have safe accommodations during trips. The fundamental importance of hostels is tantamount to the importance of those qualities. An enjoyable trip depends on the assurance of safety while still giving

What Is a Hostel? A Full Hostel Guide for Hoteliers2024-10-18T17:12:10+02:00

Airbnb Owner Login: SEO Tips to Optimize Your Airbnb Listing

2024-10-18T17:12:36+02:00

Airbnb owner login credentials allow you to list a property on the Airbnb platform. Once you have your Airbnb host account, you can create a listing and manage it by adding pricing, photos, and availability information. Your Airbnb owner login is important because it allows you to optimize your property listing on the platform, using SEO techniques. This, in turn,

Airbnb Owner Login: SEO Tips to Optimize Your Airbnb Listing2024-10-18T17:12:36+02:00

Hospitality Consulting: What is It and How Can It Benefit You?

2024-10-18T16:19:09+02:00

Advisors offer Hospitality consulting services to help hospitality businesses improve operations, boost customer satisfaction, and achieve better financial results. Consulting can take many forms, and in this article, you will learn about different types of hospitality consulting and why they are so valuable. Table of Contents: What is Hospitality Consulting? Why is Hospitality Consulting Important? The Different Types of Hospitality

Hospitality Consulting: What is It and How Can It Benefit You?2024-10-18T16:19:09+02:00

Getting Started with AI: A Step-by-Step Guide for Hoteliers

2025-09-17T20:17:24+02:00

Adopting smart technology and artificial intelligence (AI) in the hotel industry has been a growing trend in the last few years, accelerated by the COVID-19 pandemic and subsequent staff shortages. Tools that enhance operational efficiency and appeal to guests are becoming increasingly popular - but how do you start choosing one that suits your hotel brand best? Catch up with

Getting Started with AI: A Step-by-Step Guide for Hoteliers2025-09-17T20:17:24+02:00

Ten Steps to Successfully Introduce AI to Your Hotel Teams

2025-09-17T20:17:22+02:00

If you plan to roll out a new smart technology or artificial intelligence tool at your hotel, you need to design a thorough team onboarding process. Getting your hotel staff on board with a new solution is key to successful adoption and operational efficiency, but it can also positively impact employee morale and retention. Many hoteliers miss out on this

Ten Steps to Successfully Introduce AI to Your Hotel Teams2025-09-17T20:17:22+02:00

5 Hotel Management Software Solutions Every Hotel Needs

2024-06-04T21:58:16+02:00

For hotel owners, revenue management is incredibly important. It involves selling the right room at the right time and price to the right customer via the right distribution channel to maximize business results. To assist with this, many hotels use hotel management software packages. In this article, you will find the five most important software solutions within the hospitality industry.

5 Hotel Management Software Solutions Every Hotel Needs2024-06-04T21:58:16+02:00

5 Essential Tips to Choose the right Property Management System

2024-06-04T21:56:45+02:00

For those in the hospitality industry trying to run a successful hotel, a robust revenue management strategy is of the utmost importance, and a property management system (PMS) can assist greatly. In this article, you will find the uses of a property management system and read five tips to help you select the right one. Table of Contents: What Is

5 Essential Tips to Choose the right Property Management System2024-06-04T21:56:45+02:00

Upselling Examples Restaurant: 12 Tips to Increase Your Revenue!

2024-10-18T16:15:13+02:00

There are several upselling examples restaurant owners, managers, and other employees should be aware of, as they allow restaurants to boost key performance metrics like average revenue per customer and increase the overall revenue generated by the business. In this guide, you can learn about 12 of the most important upselling strategies. Table of Contents: What is the Restaurant Industry?

Upselling Examples Restaurant: 12 Tips to Increase Your Revenue!2024-10-18T16:15:13+02:00

How can the Amazon Alexa Echo Speakers Improve Customer Experience

2024-06-04T22:00:14+02:00

Over the last few years, Amazon Alexa Echo speakers have emerged as a mainstream consumer product, allowing customers to control their 'smart' devices and appliances from a single place. More recently, Amazon has also brought the technology into hotels and resorts, launching a dedicated Alexa for Hospitality service. In this article, you will learn more about Amazon Echo speakers and

How can the Amazon Alexa Echo Speakers Improve Customer Experience2024-06-04T22:00:14+02:00

How Augmented Reality is Transforming the Hospitality Industry

2024-06-04T21:59:05+02:00

In recent years, augmented reality (AR) has emerged as a vital marketing tool, allowing businesses to change how customers perceive their environment. The technology is extremely valuable to the hospitality industry because hotels essentially sell a physical environment that can be enhanced through AR. Here, you learn how AR is improving the hospitality industry. What Is Augmented Reality? Augmented reality

How Augmented Reality is Transforming the Hospitality Industry2024-06-04T21:59:05+02:00

How Virtual Reality (VR) can Enrich the Hospitality Industry

2025-09-18T13:21:47+02:00

Virtual reality, or VR for short, is one of the biggest emerging technology trends, and the business world is gradually coming to terms with the various opportunities it provides. Virtual reality appeals to those in the hospitality industry because it can digitally transport potential customers to a hotel or travel destination. This article teaches how hotels can leverage virtual reality

How Virtual Reality (VR) can Enrich the Hospitality Industry2025-09-18T13:21:47+02:00

Social Media Marketing for Restaurants: Best Practices

2024-06-25T11:05:40+02:00

Social media marketing for restaurants is one of the most powerful tools for increasing footfall and enhancing revenue. Most people use social media and are likely to look for restaurant recommendations on their favorite platforms. Marketing on social media is the ideal way to promote your business. In this article, you'll learn key strategies for social media marketing. Table of

Social Media Marketing for Restaurants: Best Practices2024-06-25T11:05:40+02:00

How Can Voice Control Benefit the Hospitality Industry?

2024-03-26T19:49:19+01:00

Successful leaders in hospitality management understand the importance of embracing new technology, especially when it can improve the customer experience. One example of a technology trend that has seen increased adoption rates in recent times is voice control technology, which can significantly benefit hotel owners. In this post, you will learn more about how voice control works and some of

How Can Voice Control Benefit the Hospitality Industry?2024-03-26T19:49:19+01:00

Marketing Strategy for Restaurants: How to Succeed

2024-06-25T12:09:33+02:00

The right marketing strategy for restaurants can make or break a business. No matter how successful your restaurant business may be, a great strategy can build it further. In this article, you'll learn how to create an effective and dynamic marketing strategy for your restaurant business, whether a single location or a chain. Table of Contents: What Is the Restaurant

Marketing Strategy for Restaurants: How to Succeed2024-06-25T12:09:33+02:00
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