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Meeting & Events

How to Lead with Data: Transforming Hotel Group and Meeting Bookings through Analytics

2024-11-19T10:39:46+01:00

Data is the backbone of modern hospitality and relying on outdated, fragmented systems can be a recipe for disaster, especially in managing group and meeting bookings. If your hotel is not harnessing the full potential of integrated data management, you are jeopardizing the guest experience. Disjointed platforms can lead to miscommunications, missed opportunities and operational chaos. By leveraging analytics, you

How to Lead with Data: Transforming Hotel Group and Meeting Bookings through Analytics2024-11-19T10:39:46+01:00

Why Simplifying Group Bookings Is the Secret to Business Hotel Success

2024-10-08T19:27:06+02:00

Group bookings are vital for business hotels, but outdated, fragmented systems complicate the process. Managing accommodation, meeting spaces, and event services across multiple platforms often results in errors, wasted time, and client dissatisfaction. By adopting integrated technology, hotels can simplify operations, minimize mistakes, and improve profitability, ensuring they meet growing demand and operate more efficiently. Simplifying Group Bookings for Boosting

Why Simplifying Group Bookings Is the Secret to Business Hotel Success2024-10-08T19:27:06+02:00

Save Time with These Event Management Tips

2024-07-16T10:01:26+02:00

Time is money, especially in event management, where every minute counts. Operational efficiency can be the difference between a smoothly run event and one filled with chaos and missed opportunities. In an industry that demands precision and quick responses, having the right tools to save time is invaluable. By optimizing your operations with advanced event management software, you can streamline

Save Time with These Event Management Tips2024-07-16T10:01:26+02:00

Maximize Your Venue Sales: 5 Proven Strategies for Success

2024-06-17T15:41:25+02:00

In the highly competitive hospitality sector, venues must continually innovate to attract and retain clients. By adopting a strategic approach that caters to diverse client needs and streamlines operations, venues can enhance their market position and drive sales. This article delves into five effective strategies that incorporate industry insights, aiming to maximize your venue's potential. 1. Establish a Comprehensive Online

Maximize Your Venue Sales: 5 Proven Strategies for Success2024-06-17T15:41:25+02:00

4 Steps for Improving Meetings & Events Revenue Performance

2024-05-21T15:43:19+02:00

Revenue leaders across the globe devote a considerable amount of their efforts to driving room revenue performance. It’s an understandable decision, given that rooms are the obvious staple of any hotel operation and there are only so many hours in a day. 4 Steps for Improving Meetings & Events Revenue Performance With meetings and events (M&E) being responsible for nearly

4 Steps for Improving Meetings & Events Revenue Performance2024-05-21T15:43:19+02:00

Account Analytics: Optimize Corporate & Agency Performance with Data

2024-05-22T18:27:11+02:00

Account Analytics is much more than most Sales Managers are currently equipped with, usually in an Excel sheet or PMS report: Room Nights, ADR, and Revenue per account. Understand how deeper Account Analytics across Corporate and Agency accounts can help your hotel's commercial team analyze the entire segment of individual accounts and leverage the data for better commercial decisions. What

Account Analytics: Optimize Corporate & Agency Performance with Data2024-05-22T18:27:11+02:00

Meetings and Events Online Booking and Marketing Optimization Tips

2024-06-13T12:22:30+02:00

Question for Our Hotel Marketing Expert Panel How can hotels optimize the online booking process for Meetings and Events? And how can they best market it? Our Marketing Expert Panel Peter Ricci - Clinical Associate Professor and Director, Florida Atlantic University Cory Falter - Partner and Visionary at Lure Agency Thom de Graaf

Meetings and Events Online Booking and Marketing Optimization Tips2024-06-13T12:22:30+02:00

Steps for Success: Evaluating and Pricing Group Business

2024-05-22T18:27:23+02:00

Group business is an undeniably important piece of the revenue puzzle for hotels. However, not all group revenue is equally valuable or desirable. To achieve an ideal mix of group and transient business, hotels must undergo a detailed evaluation process—one that can be greatly aided with an advanced revenue management system. Ten Crucial Steps to Evaluating and Pricing Group Business

Steps for Success: Evaluating and Pricing Group Business2024-05-22T18:27:23+02:00

Best Practices for GDS Optimisation in Hotel Distribution Strategy

2024-05-22T18:27:40+02:00

Question for Our Hotel Marketing Expert Panel What is your advice for using GDS as part of a hotel's overall distribution strategy? What tips or best practices can you share for getting the most out of your GDS? (Question from Nicole Sideris) Our Marketing Expert Panel Tamie Matthews - Revenue, Sales & Marketing

Best Practices for GDS Optimisation in Hotel Distribution Strategy2024-05-22T18:27:40+02:00

Total Revenue Management: How Hotels Can Maximize Their Revenue

2024-06-06T13:25:57+02:00

Total revenue management is broadly defined as managing each revenue source to the highest profitability. By incorporating multiple revenue points of sale like food and beverage, banqueting and conferencing facilities, spa, retail, leisure activities, and others with room revenue management, total revenue management assists hotels in achieving their goal of increasing revenue and profitability in a competitive market. Table of

Total Revenue Management: How Hotels Can Maximize Their Revenue2024-06-06T13:25:57+02:00

B2B Hotel Marketing Tips and Strategies for Building Loyalty

2024-05-22T18:28:02+02:00

Question for Our Hotel Marketing Expert Panel Growing a loyal customer base and retaining customers is essential for hotels, but how is it best achieved for the B2B market? How do B2B and B2C strategies differ? What are your top tips for success? Our Marketing Expert Panel Stephanie Smith - Founder, Cogwheel Marketing

B2B Hotel Marketing Tips and Strategies for Building Loyalty2024-05-22T18:28:02+02:00

7 Business Trip Trends For Hotels to Maximize Profit

2024-06-01T13:45:50+02:00

Business travel is booming, with more and more people making at least one business trip every year. Is your hotel ready to take full advantage of the latest business trip trends? In this article, you'll learn about the seven top trends in business travel. Read on to discover trends like bleisure travel, hybrid accommodation spaces, and more. Table of Contents:

7 Business Trip Trends For Hotels to Maximize Profit2024-06-01T13:45:50+02:00

Hotel Conferences: Biggest Organizations & Reasons For Hoteliers to Attend

2024-06-01T13:51:59+02:00

Hotel conferences are a great way to stay up-to-date with the latest trends, develop valuable relationships, and showcase your hotel's offerings. In this article, you will learn about hotel conferences, deepen your understanding of why they are beneficial, and explore some of the biggest organizations hosting these events. Table of Contents: How to Define the Hotel Industry What is a

Hotel Conferences: Biggest Organizations & Reasons For Hoteliers to Attend2024-06-01T13:51:59+02:00

Hotel Events: The Best 10 International Events to Inspire Hoteliers

2024-06-01T15:44:03+02:00

Hotel events allow hoteliers to network, learn, and get inspired. It's easy to fall into a routine as a hotelier and become stagnant. Hospitality conferences, expos, and conventions allow you to discuss the challenges and lessons of recent years, picking up valuable information and fresh ideas. Here are 10 of the biggest and best hotel industry events you can experience.

Hotel Events: The Best 10 International Events to Inspire Hoteliers2024-06-01T15:44:03+02:00
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