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Communication

Creating a Tech-Powered Operation & Guest Journey at Hotel Made in Louise

2023-12-20T18:04:33+01:00

The Brussels-based boutique hotel Made in Louise had a major leg up on many competitors during the pandemic thanks to its advanced tech stack. This helped them get through the corona crisis and make the most of the beginning recovery phase. Martin Duchateau, General Manager and owner of the 48-key Made in Louise hotel, shares how he navigated the pandemic

Creating a Tech-Powered Operation & Guest Journey at Hotel Made in Louise2023-12-20T18:04:33+01:00

How can Hotel Chatbots contribute to Contactless Guest Experiences?

2023-12-20T17:24:23+01:00

Question for Our Hotel Marketing Expert Panel How can hotel chatbots best contribute to a contactless / low-touch guest experience? Our Marketing Expert Panel Dr. Betsy Stringam-Bender - Professor of Hotels & Resorts, New Mexico State University Tamie Matthews - Revenue, Sales & Marketing Consultant, RevenYou Andrew Kavanagh - Group Sales and Marketing

How can Hotel Chatbots contribute to Contactless Guest Experiences?2023-12-20T17:24:23+01:00

Biggest Hotel Learnings in Guest Communication due to Covid

2023-12-20T18:05:23+01:00

Question for Our Hotel Marketing Expert Panel What has been your biggest learning in guest communication over the past 12 months? Our Marketing Expert Panel Colleen Buckley - Hospitality Marketing Executive Reshan Jayamanne - Digital Marketing & Sales Strategist, Bnb Optimized Nicolas Lajambe - Head of Ecommerce, Freehand Hotels & Generator Hostels Teri

Biggest Hotel Learnings in Guest Communication due to Covid2023-12-20T18:05:23+01:00

How Can Hotels Maintain Guest Interest & Keep Engagement High During the Pandemic?

2023-12-20T18:05:46+01:00

Question for Our Hotel Marketing Expert Panel Keeping well connected with our guests has been particularly challenging during the pandemic. What tips can you share for maintaining guest interest and keeping engagement high? Our Marketing Expert Panel Kaylie Holley - Founder, Up Travel Marketing Teri Freisen - Director Brand Management, Accor for Mövenpick

How Can Hotels Maintain Guest Interest & Keep Engagement High During the Pandemic?2023-12-20T18:05:46+01:00

The Delicate Balance Between Good and Bad Upselling (+ Free Course)

2023-12-20T18:06:17+01:00

While a familiar term in the hospitality industry, the broader perception of the word ‘upselling’ could use an improved reputation– and for a good reason. As consumers, we’re bombarded with offers and deals that distinctly fail in hiding their brazen disregard for the consumer. There’s nothing more off-putting than selling an item or service that is clearly in the seller’s

The Delicate Balance Between Good and Bad Upselling (+ Free Course)2023-12-20T18:06:17+01:00

Hotel Success Story: How Upsell Expands Guest Satisfaction & Revenue

2023-12-20T18:06:38+01:00

While hoteliers, in general, are becoming well-versed in the multiple benefits of digital upselling, it’s interesting to note how individual hotels find unique ways of using upselling to boost their business. In this article, Hotel Van der Valk explains what the benefit is of digital upselling and you can download the full performance report with all results. Digital Upselling Gives

Hotel Success Story: How Upsell Expands Guest Satisfaction & Revenue2023-12-20T18:06:38+01:00

Tips for Hotels to Optimize Their Contactless Guest Journey

2023-12-20T18:07:08+01:00

Due to Covid-19, social distancing has advanced the prominence of contactless payments and the delivery of digital services. Consumer behavior highlights the growing acceptance and expectation of contactless services, requiring all businesses to adapt to existence. As the hotel industry prepares for the return of travelers, the industry must recognize the new consumer touchpoints to digitalize processes to provide greater

Tips for Hotels to Optimize Their Contactless Guest Journey2023-12-20T18:07:08+01:00

How to Use Guest Messaging to Improve the Digital Experience?

2023-12-20T17:25:06+01:00

Nowadays, guests are demanding smoother, easier, faster experiences. How a user (customer, partner or employee) interacts with an organization via digital technologies, is what we refer to as digital experience. To manage the digital experience of users, companies need to make sure the interaction with customers at every touchpoint is seamless. The smartest companies are already moving toward digital experience

How to Use Guest Messaging to Improve the Digital Experience?2023-12-20T17:25:06+01:00

4 Important Hotel Metrics to Measure Your Guest Experience

2023-12-20T17:25:34+01:00

Most hotels tend to ignore that data is essential for their business or think that data gathering and reporting is reserved for big multinational hotel chains like Accor or Marriott. Yet, the contrary is true: vital hotel metrics can benefit each hotel. In this article, you will find why having accurate metrics in your hotel could boost your revenue and

4 Important Hotel Metrics to Measure Your Guest Experience2023-12-20T17:25:34+01:00

How to Use Guest Messaging to Increase Your Return on Experience?

2023-12-20T17:25:57+01:00

Return on Experience (ROX) has been discussed widely and it is being referred to as “the new ROI” (Return on Investment). Compared with ROI, which directly measures the amount of return on a particular investment, ROX measures the soft business results that a great experience can generate. In this article you can learn why ROX is important and how you

How to Use Guest Messaging to Increase Your Return on Experience?2023-12-20T17:25:57+01:00

Tips to Improve Your Hotel’s Customer Care

2023-12-20T18:07:30+01:00

Nowadays, hoteliers can not only rely on their hotels’ amenities, looks, or standardized services; they need to offer more. Happy customers are the key to success in the hotel business. Customer satisfaction is increasingly important, and knowing your guests’ needs has become a must for hoteliers. So hoteliers should make efforts to distinguish themselves from the competition. 3 Tips to

Tips to Improve Your Hotel’s Customer Care2023-12-20T18:07:30+01:00

Hotel App: Optimize Your Guest Communication, Experience & Revenue

2024-06-04T21:38:42+02:00

The use of mobile apps for everyday activities has become more commonplace, leading to the rise of hotel apps. These hotel apps can then allow users to access a range of services, or to perform a range of different actions. In this article, you will learn more about hotel apps, their benefits of them, and how hotel owners can use

Hotel App: Optimize Your Guest Communication, Experience & Revenue2024-06-04T21:38:42+02:00

8 Ways to Improve Customer Experience in the Hospitality Industry

2024-06-04T21:47:06+02:00

For hotels and other businesses operating in hospitality management, customer experience has developed into one of the single most important battlegrounds, and those who excel in this area are likely to gain a significant competitive advantage over rivals. With that in mind, this article will provide you with eight of the most effective ways to improve the experience you are

8 Ways to Improve Customer Experience in the Hospitality Industry2024-06-04T21:47:06+02:00

How to Write a Hotel Welcome Card for Guests + 5 Free Examples

2024-10-18T17:06:20+02:00

A hotel welcome card is a personalized note, left on a card for guests to read upon arrival. It is similar to a welcome letter, but will typically be shorter, including only the most essential information. Learning to write a hotel welcome card is important because these messages set the tone and provide details that enhance a guest's stay. Leaving

How to Write a Hotel Welcome Card for Guests + 5 Free Examples2024-10-18T17:06:20+02:00
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