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The Vital Role of Revenue Management and Brand Reputation

2024-11-19T10:40:58+01:00

It’s an antiquated idea that revenue management works independently from sales and marketing. Each department impacts the other and influences the hotel’s overall profitability. Every business goal contributes to the bottom line. When the revenue-generating departments work together on shared goals, they can contribute to a fatter bottom line. In today’s world, hotel bookings start with getting found online. Without

The Vital Role of Revenue Management and Brand Reputation2024-11-19T10:40:58+01:00

7 Tips For an Impeccable Online Reputation for Hotels

2023-12-06T12:56:27+01:00

Global digitalization, the growth of OTAs, and the influence of social media have made businesses in the travel industry heavily reliant on their online reputation—and hotels are not an exception. This article will teach you seven methods that should become vital to your online reputation management strategy. Why You Should Care About Your Online Reputation Unlike most online consumers, travel

7 Tips For an Impeccable Online Reputation for Hotels2023-12-06T12:56:27+01:00

How do Reputation Scores and Revenue Management Influence each other?

2023-12-06T13:41:28+01:00

Question for Our Revenue Management Expert Panel: What are the links between hotel reputation scores and revenue management? How do they influence each other? (Question proposed by Pablo Torres)  Our Revenue Management Expert Panel Pablo Torres - Director Of Sales Marketing, Alannia Resorts Chaya Kowal - Director of Revenue Management, Potato Head

How do Reputation Scores and Revenue Management Influence each other?2023-12-06T13:41:28+01:00

How can Hotels Best Manage Reputation and Net Promoter Scores?

2023-12-06T15:27:44+01:00

Question for Our Hotel Marketing Expert Panel Good reviews are essential in the hospitality industry. What are your best practices for maintaining a great Net Promoter Score & successful reputation management? (Question proposed by Adele Gutman) Our Marketing Expert Panel Adele Gutman - Culture and Guest Experience Expert, Hospitality Reputation Marketing Podcast Susanne

How can Hotels Best Manage Reputation and Net Promoter Scores?2023-12-06T15:27:44+01:00

Hotel Reviews: Strategies for Managing Negative Hotel Reviews Online

2024-06-01T15:49:56+02:00

Online hotel reviews can have a major bearing on the success or failure of modern hotels and similar types of guest accommodation. Many customers actively look for reviews to help them decide which hotels to stay at, and the proportion of positive and negative reviews goes a long way toward forming your overall reputation. Here, you will gain insights into

Hotel Reviews: Strategies for Managing Negative Hotel Reviews Online2024-06-01T15:49:56+02:00

How do Hotel Review Scores impact Pricing Strategies?

2023-12-06T15:49:50+01:00

Question for Our Revenue Management Expert Panel: Great hotel reviews have a powerful influence on guests when deciding to book. How does a hotel’s review score impact its pricing strategy? (Question proposed by Massimiliano Terzulli) Our Revenue Management Expert Panel Theresa Prins - Founder, Revenue Resolutions Sandra Gannon - Commercial Consultant, Revenue Puzzle

How do Hotel Review Scores impact Pricing Strategies?2023-12-06T15:49:50+01:00

Hotel Reputation Management Software Guide

2024-06-04T21:21:36+02:00

Online reviews are extremely important for those in the hotel industry, as they help shape your wider reputation. This is precisely why many hotel owners and marketing leaders are coming to appreciate the benefits of hotel reputation management software. In this article, you will learn more about how these solutions can help. Table of Contents: What Does Reputation Mean? Why

Hotel Reputation Management Software Guide2024-06-04T21:21:36+02:00

9 Tips to Manage Online Hotel Reviews

2024-06-04T21:50:13+02:00

While revenue management relates more to selling your product to the right person at the right time through the best distribution channels, online reviews are a rudimentary but equally important link that can't be ignored. A handful of poor reviews can have massive implications on your business, leading potential guests to look elsewhere for accommodation. A visible selection of positive

9 Tips to Manage Online Hotel Reviews2024-06-04T21:50:13+02:00
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