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Maximize Your Venue Sales: 5 Proven Strategies for Success

2024-06-17T15:41:25+02:00

In the highly competitive hospitality sector, venues must continually innovate to attract and retain clients. By adopting a strategic approach that caters to diverse client needs and streamlines operations, venues can enhance their market position and drive sales. This article delves into five effective strategies that incorporate industry insights, aiming to maximize your venue's potential. 1. Establish a Comprehensive Online

Maximize Your Venue Sales: 5 Proven Strategies for Success2024-06-17T15:41:25+02:00

How Integrated Payments Elevate Hotel Revenue and Efficiency

2024-06-17T15:42:24+02:00

For hoteliers, making payments effortless and secure is essential to maintaining a positive guest experience and operational efficiency. Integrated payment solutions connect your payment gateway to your other hospitality software, providing a frictionless transaction experience that helps hotels boost revenue and streamline operations. Integrated Vs. Non-Integrated Payment Solutions The differences between using an integrated payment solution and a non-integrated one

How Integrated Payments Elevate Hotel Revenue and Efficiency2024-06-17T15:42:24+02:00

How Can Hotels use Micro-segmentation to its Full Potential?

2024-06-25T10:11:15+02:00

Question for Our Revenue Management Expert Panel: How can hotels use micro-segmentation to its full potential? At what point does it become too "micro" to be valuable and what tips can you share for achieving success? (Question by Pablo Torres) Our Revenue Management Expert Panel Pablo Torres - Hotel Consultant Tanya Hadwick -

How Can Hotels use Micro-segmentation to its Full Potential?2024-06-25T10:11:15+02:00

Five Rate Mistakes in Revenue Management and How You Can Solve Them

2024-06-03T14:22:35+02:00

Ask any hotel staffer not directly involved in revenue management about the daily tasks of a revenue manager, and they'll likely suggest it's all about 'setting' or 'raising rates.' While these activities are indeed crucial, they often eclipse the comprehensive analysis that underpins each pricing decision. Five Rate Mistakes in Revenue Management and How You Can Solve Them As a

Five Rate Mistakes in Revenue Management and How You Can Solve Them2024-06-03T14:22:35+02:00

Should Sales Teams Receive Revenue Management Training?

2024-06-13T12:20:56+02:00

Question for Our Revenue Management Expert Panel: Should Directors of Sales be trained in Revenue Management? How would it affect their understanding of Revenue Management complexities, their results & strategy? (Question by Connor Vanderholm) Our Revenue Management Expert Panel Connor Vanderholm - CEO, Topline Tanya Hadwick - Group Revenue & Yield Leader, SunSwept

Should Sales Teams Receive Revenue Management Training?2024-06-13T12:20:56+02:00

4 Steps for Improving Meetings & Events Revenue Performance

2024-05-21T15:43:19+02:00

Revenue leaders across the globe devote a considerable amount of their efforts to driving room revenue performance. It’s an understandable decision, given that rooms are the obvious staple of any hotel operation and there are only so many hours in a day. 4 Steps for Improving Meetings & Events Revenue Performance With meetings and events (M&E) being responsible for nearly

4 Steps for Improving Meetings & Events Revenue Performance2024-05-21T15:43:19+02:00

5 Reasons Why Implementing RMS in High Season Makes Absolute Sense

2024-05-20T10:36:33+02:00

Check-in lines, a full luggage store, and you running around, juggling hotel admin work, staff, customer service, marketing, and prices. Welcome to the high season. Amidst this chaos, implementing a new technology solution like a Revenue Management System (RMS) might be the last thing on your to-do list. However, here are five reasons why doing so during this time could

5 Reasons Why Implementing RMS in High Season Makes Absolute Sense2024-05-20T10:36:33+02:00

Account Analytics: Optimize Corporate & Agency Performance with Data

2024-05-22T18:27:11+02:00

Account Analytics is much more than most Sales Managers are currently equipped with, usually in an Excel sheet or PMS report: Room Nights, ADR, and Revenue per account. Understand how deeper Account Analytics across Corporate and Agency accounts can help your hotel's commercial team analyze the entire segment of individual accounts and leverage the data for better commercial decisions. What

Account Analytics: Optimize Corporate & Agency Performance with Data2024-05-22T18:27:11+02:00

Avoid These 3 Benchmarking Errors for Hotel Revenue Success

2024-05-09T13:17:29+02:00

As a revenue manager, you're undoubtedly aware of the importance of gauging your hotel's performance to maintain a competitive edge in your market. Yet, how can you be certain that you're genuinely on par with, or preferably ahead of, your competitors? Enter benchmarking for hotel revenue management. Benchmarking for Hotel Revenue Management: 3 Cardinal Errors Benchmarking offers the essential context

Avoid These 3 Benchmarking Errors for Hotel Revenue Success2024-05-09T13:17:29+02:00

Boost Hotel Revenue with CRM and Digital Marketing Integration

2024-05-07T13:01:42+02:00

Your hotel CRM isn’t only the hub for your guest-facing operations. It can also supercharge your hotel’s digital marketing by leveraging real-time guest data to shape your strategy. However, hotels cannot rely on their CRM’s guest profiles alone – they need to utilize that data to enhance and personalize their digital marketing campaigns. Maximizing Hotel Profitability with Integrated CRM and

Boost Hotel Revenue with CRM and Digital Marketing Integration2024-05-07T13:01:42+02:00

Steps for Success: Evaluating and Pricing Group Business

2024-05-22T18:27:23+02:00

Group business is an undeniably important piece of the revenue puzzle for hotels. However, not all group revenue is equally valuable or desirable. To achieve an ideal mix of group and transient business, hotels must undergo a detailed evaluation process—one that can be greatly aided with an advanced revenue management system. Ten Crucial Steps to Evaluating and Pricing Group Business

Steps for Success: Evaluating and Pricing Group Business2024-05-22T18:27:23+02:00

Unlocking Insights and Revenue Potential with Room-Type Analytics

2024-04-22T11:30:15+02:00

In a hotel, understanding the dynamics of room types and leveraging this understanding can significantly impact revenue, profit, and guest satisfaction. Room-type analytics is a vital component of any hospitality Business Intelligence platform and offers hotels a deeper insight into their inventory’s performance. Data-driven decisions based on Room-Type Analytics enhance profitability and guest experience. This article dives into Room-Type Analytics,

Unlocking Insights and Revenue Potential with Room-Type Analytics2024-04-22T11:30:15+02:00

An Overview of Metrics Every Revenue Manager Should Track

2024-04-08T16:28:00+02:00

Navigating the complexities of hotel revenue management isn't easy. From demand forecasting and rate negotiations to inventory management and competitor analysis, there are plenty of challenges to keep revenue managers on their toes. But technology is changing the game. Today's revenue managers have powerful tools at their disposal that can help them streamline operations and focus on strategic optimization. The

An Overview of Metrics Every Revenue Manager Should Track2024-04-08T16:28:00+02:00

3 Key Strategies for Mastering Revenue Management with PMS Data

2024-04-10T16:57:06+02:00

Data fuels the commercial operation of a property and empowers hotel Revenue Managers to make informed decisions, outpace rivals, and ultimately boost profits. When discussing data, there's no resource more crucial than your Property Management System (PMS). How to Master Revenue Management with PMS Data: The 3 Strategies Your PMS is the core of your hotel's daily operations, monitoring everything

3 Key Strategies for Mastering Revenue Management with PMS Data2024-04-10T16:57:06+02:00

8 Signals Your Hotel Pricing Needs Adjustment

2024-04-08T16:30:08+02:00

Recent studies reveal that prices perceived as unfair trigger discomfort in consumers, leading to reduced purchases, complaints, and negative reviews. Conversely, fair prices activate pleasure centers, enhancing customer satisfaction.[1] This underscores the importance of finding the sweet spot for your hotel's room prices: the perfect balance between attracting (happy) guests and maximizing revenue. Build a Foundation for Effective Hotel Pricing

8 Signals Your Hotel Pricing Needs Adjustment2024-04-08T16:30:08+02:00

Hotel Revenue Management System Adoption: Tips for a Smooth Transition

2024-03-25T10:52:49+01:00

A revenue management system (RMS) is a fantastic tool for attracting demand from high-value guests, driving efficient operations, improving revenue performance, and increasing profitability. Of course, the best tools in the world won't do your property much good if your staff isn't bought in on their proper usage and equipped with what's needed to get the most out of them.

Hotel Revenue Management System Adoption: Tips for a Smooth Transition2024-03-25T10:52:49+01:00

Master Pick-up Analytics: Learn Why & How They Elevate Your Hotel

2024-03-25T10:53:19+01:00

Pick-up analytics are essential for hotels to forecast demand, optimize pricing strategies, manage inventory, marketing, and improve revenue management. In this article, we will dive into the world of Pick-up Analytics. You will learn what Pick-up Analytics is and how to use it to help your hotel optimize performance. What is Pick-up Analytics? In short, it is important to analyze

Master Pick-up Analytics: Learn Why & How They Elevate Your Hotel2024-03-25T10:53:19+01:00

How to Measure The Profitability of Your Hotel Business

2025-02-23T11:53:44+01:00

Profitability is a business's ability to generate earnings from its operations over a given period. Various methods, known as profitability ratios, gauge a business's overall profitability. This article explains the different profitability ratios and explains how revenue management can positively impact profitability. Insight in Profitability Ratios Profitability ratios provide insight into how a business is performing and are key tools

How to Measure The Profitability of Your Hotel Business2025-02-23T11:53:44+01:00
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