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Travel Industry

Using Financial Data to Take Your Hotel’s Profit Game to the Next Level

2025-02-24T14:02:46+01:00

In hospitality, revenue is only half the story: profitability is what truly matters. And to maximize profitability, finance analytics is the game-changer. Understanding the flow of revenue, cost structures, and operational efficiencies allows hoteliers to make smarter, data-driven decisions. With fixed costs dominating the industry, tracking the right financial metrics (like flow-through and GOPPAR) can mean the difference between thriving

Using Financial Data to Take Your Hotel’s Profit Game to the Next Level2025-02-24T14:02:46+01:00

Meeting the Moment: Capitalizing on Emerging Hospitality & Travel Trends

2025-02-24T14:03:24+01:00

The year ahead is sure to be shaped by a host of macro- and micro-trends in hospitality and travel. Hoteliers across the globe are grappling with generational change, rising expectations for personalized experiences, and how to maximize revenues when faced with a mixed bag of market conditions.  So what can you do to make the most of these shifts? We’ve

Meeting the Moment: Capitalizing on Emerging Hospitality & Travel Trends2025-02-24T14:03:24+01:00

Guest Experience Trends Shaping 2025 and Beyond

2025-02-24T14:03:39+01:00

The hospitality industry made a remarkable recovery in 2024, contributing a record-high $11.1 trillion to global GDP. But beyond financial success, what is truly driving this transformation? Guest expectations are evolving, and AI-driven insights, along with online reputation management, are reshaping the industry. Understanding these trends is crucial for hoteliers aiming to stay ahead in 2025 and beyond. 8 Guest

Guest Experience Trends Shaping 2025 and Beyond2025-02-24T14:03:39+01:00

Advice We Would Give To Our Younger Hospitality Selves

2025-02-21T10:42:00+01:00

Question for Our Revenue Management Expert Panel: Knowing what you know now (experience in hospitality, revenue management, life & skills, etc.), what advice would you give to your younger self on entering the workforce for the first time? Our Revenue Management Expert Panel Pablo Torres - Hotel Consultant Dermot Herlihy - Owner, Dynamic

Advice We Would Give To Our Younger Hospitality Selves2025-02-21T10:42:00+01:00

Travel Trends: 26 Opportunities for the Travel Industry in 2025

2025-02-17T16:19:08+01:00

Travel trends are the various behaviors, preferences, strategies and technologies that shape the travel industry. These trends can be the result of innovations, lifestyle factors and local or global events. For businesses operating in the travel industry, it's essential to stay up-to-date with the latest travel trends, because this assists with efforts to either meet or exceed customer expectations. Additionally,

Travel Trends: 26 Opportunities for the Travel Industry in 20252025-02-17T16:19:08+01:00

The Latest Travel Marketing Tips to Optimize Your Results in 2025

2025-02-17T16:24:18+01:00

The quality of travel marketing can greatly affect the overall success of businesses operating in the travel industry, including hotels, airlines, and OTAs. In particular, companies must use the right travel marketing strategies and keep up to date with the latest trends. With this in mind, in this article, you will find some of the most important travel marketing tips

The Latest Travel Marketing Tips to Optimize Your Results in 20252025-02-17T16:24:18+01:00

Discover The Latest Business Travel Trends Business Travelers Desire

2025-01-31T12:49:59+01:00

Business travel is growing. As a result, hotels and others in the travel industry are looking to attract more business travelers, but to do so effectively, you need to know what those travelers are looking for. In this article, you will learn more about the latest trends influencing modern business travel decisions. Table of Contents: What is Business Travel? Business

Discover The Latest Business Travel Trends Business Travelers Desire2025-01-31T12:49:59+01:00

Key Digital Trends in the Tourism and Travel Industry in 2025

2024-12-30T13:31:25+01:00

It is important for hotel owners and other business leaders operating in the travel industry to keep up with the latest digital trends. Failure to do so can result in rivals gaining a competitive advantage and negatively impacting the customer experience, potentially harming your reputation. In this article, you will learn about six of the most important digital trends that

Key Digital Trends in the Tourism and Travel Industry in 20252024-12-30T13:31:25+01:00

Hotel Trends: Discover The Latest Hotel Industry Trends for 2025!

2025-01-25T19:36:54+01:00

Owners and marketers need to keep pace with the latest hotel trends because new technology, shifting social attitudes, demographic changes, and emerging economic realities fundamentally alter how hotels and their customers do business. In this article, you can learn more about the latest hotel industry trends for 2025. Table of Contents: The Importance of Staying Up-to-Date With Hotel Trends Understanding

Hotel Trends: Discover The Latest Hotel Industry Trends for 2025!2025-01-25T19:36:54+01:00

5 Marketing Campaigns to Reengage Your Past Guests

2024-12-20T10:31:17+01:00

Studies show that 64% of loyalty members are business travelers, and these loyal guests contribute a significant portion of hotel revenue, ranging from 30% to 60%. Despite the numbers, many hotels are still focusing only on attracting new guests and creating new bookings, when the truth is that re-engaging past guests is an essential strategy to maintain a steady stream

5 Marketing Campaigns to Reengage Your Past Guests2024-12-20T10:31:17+01:00

Why Simplifying Group Bookings Is the Secret to Business Hotel Success

2024-12-20T10:48:36+01:00

Group bookings are vital for business hotels, but outdated, fragmented systems complicate the process. Managing accommodation, meeting spaces, and event services across multiple platforms often results in errors, wasted time, and client dissatisfaction. By adopting integrated technology, hotels can simplify operations, minimize mistakes, and improve profitability, ensuring they meet growing demand and operate more efficiently. Simplifying Group Bookings for Boosting

Why Simplifying Group Bookings Is the Secret to Business Hotel Success2024-12-20T10:48:36+01:00

Tourism Trends: The Latest Opportunities for The Tourism Industry of 2025

2025-01-05T16:09:52+01:00

New trends and innovations continually disrupt industries, and the tourism industry is no exception. Keeping pace with these emerging tourism trends can help businesses stay competitive and cater to customers' needs. Some of these trends have been a direct or indirect result of the COVID-19 pandemic. Read on to learn more about the key trends within tourism for 2025.

Tourism Trends: The Latest Opportunities for The Tourism Industry of 20252025-01-05T16:09:52+01:00

Data Collection Tips for Delivering Personalised Guest Experiences

2024-11-29T12:00:08+01:00

Question for Our Hotel Marketing Expert Panel What are the top tips and best practices for hotels to collect data in order to deliver personalised guest experiences? How can hotels handle data privacy? (Question by Michael J. Goldrich)  Our Marketing Expert Panel Michael J. Goldrich - Founder & Chief Advisor, Vivander Luminita Mardale

Data Collection Tips for Delivering Personalised Guest Experiences2024-11-29T12:00:08+01:00

Marketing’s New Rules: What Old-Schoolers Are Getting Wrong

2025-01-23T10:18:16+01:00

The ability to market to new generations is akin to speaking an entirely new language. The nuance is huge, and so are the stakes. The reality is this: most businesses, including those in the hospitality and travel industry, are still tied to old-school playbooks. Thus, they are struggling mightily to gain relevance with today's customer segments around more authenticity, urgency,

Marketing’s New Rules: What Old-Schoolers Are Getting Wrong2025-01-23T10:18:16+01:00

The Vital Role of Revenue Management and Brand Reputation

2025-02-23T11:52:29+01:00

It’s an antiquated idea that revenue management works independently from sales and marketing. Each department impacts the other and influences the hotel’s overall profitability. Every business goal contributes to the bottom line. When the revenue-generating departments work together on shared goals, they can contribute to a fatter bottom line. In today’s world, hotel bookings start with getting found online. Without

The Vital Role of Revenue Management and Brand Reputation2025-02-23T11:52:29+01:00

21 Hot Digital Trends in the Tourism Industry

2024-12-02T12:42:36+01:00

The tourism industry is constantly evolving as new digital technology emerges. In this article, we explore some of the digital trends that are going to be most significant in the industry throughout the next year: from virtual reality, which is changing the booking process, to augmented reality, which is enhancing the in-person experience, to artificial intelligence, which is fundamentally changing

21 Hot Digital Trends in the Tourism Industry2024-12-02T12:42:36+01:00

Integrating Sustainability Practices into Hotel Marketing Strategies

2024-11-07T09:46:00+01:00

Question for Our Hotel Marketing Expert Panel How can sustainability practices be integrated into hotel marketing strategies to appeal to the growing eco-conscious consumer base? What are the common challenges? (Question by Michael J. Goldrich)  Our Marketing Expert Panel Michael J. Goldrich - Founder & Chief Advisor, Vivander Moriya Rockman - Chief of

Integrating Sustainability Practices into Hotel Marketing Strategies2024-11-07T09:46:00+01:00
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