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Marketing

How Upselling Provides Low-Cost Revenue and Loyal Customers

2023-12-06T16:19:32+01:00

All kinds of businesses use upselling to enhance their customer experience and maximize revenue on existing sales. From the McDonald’s server asking, “Do you want fries with that?”, to airlines offering seat upgrades. Upselling provides the opportunity to maximize the value of every customer. Not all upselling efforts are well-received — particularly efforts driven by the sole desire to make

How Upselling Provides Low-Cost Revenue and Loyal Customers2023-12-06T16:19:32+01:00

Tips to Highlight Safety in Marketing & Guest Communication in Travel

2024-06-01T19:51:01+02:00

Due to the COVID outbreak, the travel industry has been placed under an immense amount of pressure. This is the very same reason why travel and tourism professionals have needed to place a much greater emphasis on the concept of safety. How can such an approach be used with your ongoing marketing campaigns and guest communication? We provide tips on

Tips to Highlight Safety in Marketing & Guest Communication in Travel2024-06-01T19:51:01+02:00

Marketing Tips For the Hospitality & Travel Industry During the Corona Crisis

2023-12-11T12:26:29+01:00

During the coronavirus (COVID-19) crisis, there is a lot of uncertainty in the travel industry. Billions of damage are imminent for the travel industry. The only relief from measures against the Corona (COVID-19) virus can ease the economic pain. The hope of travel organizations is focused on summer and autumn business. But how do you deal with online marketing during

Marketing Tips For the Hospitality & Travel Industry During the Corona Crisis2023-12-11T12:26:29+01:00

Destination Management: How Tourism Adds Value to Your Destination

2024-06-04T21:27:30+02:00

Destination management can play a vital role in helping unlock the many benefits associated with tourism while ensuring that your destination delivers something unique for travelers. In this article, you will learn more about destination management and how it can help ensure tourism adds value to your destination. Table of Contents: What is Destination Management? Why is Destination Management Important?

Destination Management: How Tourism Adds Value to Your Destination2024-06-04T21:27:30+02:00

Review Management Tips for Companies Operating in The Travel Industry

2024-06-04T21:21:04+02:00

Reviews play an increasingly important role within the modern travel industry, which is why the concept of review management has become so important. By using the right techniques and strategies, companies can help to amplify positive feedback and limit the damage caused by negative reviews. In this article, you will learn more about the importance of reviews, the value of

Review Management Tips for Companies Operating in The Travel Industry2024-06-04T21:21:04+02:00

The Benefits Of Automated Advertising in Search Engines

2023-12-06T16:52:32+01:00

Reaching potential travelers exactly at that point in time when they’re searching online for the best offer. To succeed these days as a travel company on search platforms, you need to be rapidly adapting to changes. Using search technology & software can help you with this. Here, you will find how to automate your search campaigns in Google plus the

The Benefits Of Automated Advertising in Search Engines2023-12-06T16:52:32+01:00

4 Important Hotel Metrics to Measure Your Guest Experience

2024-12-20T15:07:45+01:00

Most hotels tend to ignore that data is essential for their business or think that data gathering and reporting is reserved for big multinational hotel chains like Accor or Marriott. Yet, the contrary is true: vital hotel metrics can benefit each hotel. In this article, you will find why having accurate metrics in your hotel could boost your revenue and

4 Important Hotel Metrics to Measure Your Guest Experience2024-12-20T15:07:45+01:00

What is a Destination Management Organization (DMO)?

2023-12-18T17:38:42+01:00

Destination management is a broad process based on ensuring tourism benefits a particular destination. It is usually the responsibility of a destination management organization, or DMO for short. Over the course of this article, you will learn more about what a destination management organization is. Table of Contents: What is Destination Management? What is a Destination Marketing Organization (DMO)? How

What is a Destination Management Organization (DMO)?2023-12-18T17:38:42+01:00

What is the Travelport Global Distribution System?

2024-06-04T21:11:51+02:00

A global distribution system (GDS) is one of the key distribution channels for hotel owners, allowing travel agencies to access live information related to inventories and pricing, to sell hotel rooms to their customers. In this article, you will learn more about the Travelport GDS and how it can benefit those in the travel industry. What is a GDS System?

What is the Travelport Global Distribution System?2024-06-04T21:11:51+02:00

9 Reasons Why Companies Should Use a Business Travel Agency

2025-03-11T12:41:41+01:00

There are numerous benefits that a corporate traveler can gain by using the services of a professional business travel agency. Those who choose not to use such services not only lose out on exceptional customer support but also lose money as well. In this article, discover what exactly a business travel management company is responsible for and 9 reasons to

9 Reasons Why Companies Should Use a Business Travel Agency2025-03-11T12:41:41+01:00

What is Galileo Global Distribution System?

2023-12-15T18:31:56+01:00

For those in the travel industry, including hotel owners, a global distribution system (or GDS system) is one of the major distribution channels, connecting their inventories with travel agents, who can sell products on their behalf. In this article, you will learn more about Galileo GDS, one example of such a system. What is a GDS System? A global distribution

What is Galileo Global Distribution System?2023-12-15T18:31:56+01:00

What is the Sabre Global Distribution System?

2023-12-15T18:32:38+01:00

A global distribution system, or GDS system, is one of the most important distribution channels for those in the hotel industry, allowing travel agencies to access live inventory information and rates, and to sell hotel rooms and other travel services to their customers. In this article, you will learn more about Sabre GDS and how it can benefit hotel owners

What is the Sabre Global Distribution System?2023-12-15T18:32:38+01:00

How to Write a Hotel Welcome Card for Guests + 5 Free Examples

2024-10-18T17:06:20+02:00

A hotel welcome card is a personalized note, left on a card for guests to read upon arrival. It is similar to a welcome letter, but will typically be shorter, including only the most essential information. Learning to write a hotel welcome card is important because these messages set the tone and provide details that enhance a guest's stay. Leaving

How to Write a Hotel Welcome Card for Guests + 5 Free Examples2024-10-18T17:06:20+02:00
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