{"id":4516,"date":"2023-05-18T20:00:08","date_gmt":"2023-05-18T18:00:08","guid":{"rendered":"https:\/\/revfine.com\/?p=4516"},"modified":"2023-12-20T14:36:22","modified_gmt":"2023-12-20T13:36:22","slug":"tourism-startups-focus-on-innovation-and-sustainability","status":"publish","type":"post","link":"https:\/\/www.revfine.com\/fr\/startups-touristiques-focus-on-innovation-et-durabilite\/","title":{"rendered":"Les startups touristiques se concentrent sur l'innovation et la durabilit\u00e9"},"content":{"rendered":"

L'Organisation mondiale du tourisme (OMT), en association avec Globalia, premier groupe touristique d'Espagne et d'Am\u00e9rique latine, a s\u00e9lectionn\u00e9 les finalistes du 2e Concours mondial de startups touristiques, une initiative sur laquelle les deux entit\u00e9s travaillent depuis 2018, date de son premier \u00e9dition a eu lieu.<\/em><\/p>\n

Lors des deux premi\u00e8res \u00e9ditions du concours, Wakalua, le p\u00f4le mondial d'innovation touristique propuls\u00e9 par Globalia, en collaboration avec l'Organisation mondiale du tourisme, a re\u00e7u des propositions de pr\u00e8s de 5 000 startups de 150 pays. Les pays avec le plus grand nombre de projets soumis ont \u00e9t\u00e9 l'Espagne, suivi de l'Inde, des \u00c9tats-Unis, du Portugal, du Nigeria et de la Colombie.<\/p>\n

La deuxi\u00e8me \u00e9dition pr\u00e9sente des startups \u00e0 un stade plus mature, 10% ayant r\u00e9alis\u00e9 plus de 500 000 euros de chiffre d'affaires en 2018. Les finalistes pr\u00e9senteront leurs projets au si\u00e8ge de Wakalua \u00e0 Madrid. Sept remporteront des prix dans leurs cat\u00e9gories respectives.<\/p>\n

Durabilit\u00e9<\/h2>\n

Forte du succ\u00e8s du concours inaugural, cette nouvelle \u00e9dition continue d'identifier de nouvelles entreprises qui m\u00e8neront la transformation du secteur. L'objectif et le d\u00e9nominateur commun est de parvenir \u00e0 un avenir durable et rentable gr\u00e2ce \u00e0 la technologie et \u00e0 l'innovation. Cette initiative est soutenue par des partenaires tels que Turismo de Portugal, Telef\u00f3nica, Amadeus, Intu Costa del Sol, IE Africa Center et Distrito Digital Valencia, entre autres.<\/p>\n

Ces partenaires participeront activement \u00e0 la d\u00e9cision finale et \u00e0 la promotion ult\u00e9rieure, aux tours de financement et \u00e0 la mise en \u0153uvre des projets pilotes avec les laur\u00e9ats\u00a0:<\/p>\n

Cat\u00e9gories<\/h2>\n

Ce concours annuel est l'un des projets phares de Wakalua, le p\u00f4le d'innovation touristique propuls\u00e9 par Globalia en collaboration avec l'Organisation mondiale du tourisme. Wakalua accueillera les startups gagnantes pour un d\u00e9veloppement ult\u00e9rieur, en fournissant un soutien afin d'\u00e9tablir des liens avec des entreprises leaders du secteur. Le cabinet de conseil en innovation Barrab\u00e9s.biz est \u00e9galement partenaire pour rendre ce projet possible.<\/p>\n

Deep Tech, repenser la localisation et la g\u00e9olocalisation<\/h3>\n

Avec le soutien d'Amadeus, l'objectif de cette cat\u00e9gorie est de s\u00e9lectionner la meilleure startup qui simplifie les d\u00e9placements des clients ou des fournisseurs utilisant des syst\u00e8mes de localisation. Les solutions qui combinent les donn\u00e9es de localisation avec l'intelligence artificielle peuvent \u00eatre utilis\u00e9es pour identifier les r\u00e9gions touristiques, les associer aux a\u00e9roports \u00e0 proximit\u00e9, optimiser et proposer une exploration d'opinion, entre autres.<\/p>\n

Mobilit\u00e9 intelligente<\/h3>\n

En partenariat avec Telef\u00f3nica, cette cat\u00e9gorie pr\u00e9sente des projets qui am\u00e9liorent la qualit\u00e9 des d\u00e9placements et facilitent la mobilit\u00e9 des utilisateurs utilisant n'importe quel syst\u00e8me de transport. L'objectif est de r\u00e9duire les co\u00fbts \u00e9conomiques, environnementaux et de temps.<\/p>\n

Destinations intelligentes<\/h3>\n

Avec la collaboration de Distrito Digital Valencia, des solutions seront identifi\u00e9es pour am\u00e9liorer la durabilit\u00e9 et la rentabilit\u00e9 des destinations du point de vue \u00e9conomique, environnemental et socioculturel en tirant parti de la technologie pour favoriser l'innovation et l'accessibilit\u00e9 dans un monde de plus en plus globalis\u00e9.<\/p>\n

Hospitalit\u00e9 disruptive<\/h3>\n

Intu Costa del Sol analysera les entreprises qui contribuent \u00e0 optimiser l'exp\u00e9rience totale des voyageurs en combinant les meilleures solutions dans le monde du commerce de d\u00e9tail, des centres commerciaux, de la restauration, des loisirs et de l'h\u00f4tellerie, afin que, gr\u00e2ce \u00e0 des services personnalis\u00e9s et \u00e0 la connectivit\u00e9 num\u00e9rique, chaque voyage puisse \u00eatre aussi efficace et efficiente que possible.<\/p>\n

D\u00e9veloppement rural:<\/h3>\n

Globalia mettra un accent particulier sur les zones rurales dans le but de transf\u00e9rer les connaissances et l'innovation, et d'am\u00e9liorer leur viabilit\u00e9 et leur comp\u00e9titivit\u00e9. Avec l'objectif global de favoriser une transition vers une \u00e9conomie de plus en plus sobre en carbone, cette cat\u00e9gorie recherche \u00e9galement des entreprises vou\u00e9es \u00e0 la gestion des risques et au bien-\u00eatre animal, ainsi qu'\u00e0 la restauration, la pr\u00e9servation et l'am\u00e9lioration des \u00e9cosyst\u00e8mes.<\/p>\n

Des solutions touristiques innovantes :<\/h3>\n

Turismo de Portugal d\u00e9cernera un prix pour le meilleur projet d'innovation en dehors des cat\u00e9gories ci-dessus.<\/p>\n

Prix sp\u00e9cial pour la durabilit\u00e9 :<\/h3>\n

En outre, l'OMT et Globalia remettront un prix sp\u00e9cial de la durabilit\u00e9 dans le but de donner plus de visibilit\u00e9 aux projets qui s'engagent pour un tourisme plus efficace et durable.<\/p>\n

Enfin, l'IE Africa Center r\u00e9compensera 2 projets en termes d'impact social en Afrique, en leur d\u00e9cernant la bourse Social Innovation Retreat, Sun Cycles Namibia et Enjoy Agriculture S\u00e9n\u00e9gal, pr\u00e9sentant leurs initiatives. Le laur\u00e9at de l'acc\u00e9l\u00e9rateur Travel Tech 4 Good, en collaboration avec la Tui Care Foundation et Enpact, Halla Travel, pr\u00e9sentera \u00e9galement sa startup.<\/p>\n

Finalistes par cat\u00e9gorie :<\/h2>\n

Technologie approfondie\u00a0:<\/strong>
\nKlustera (Mexique)
\nTravelX (Inde\/\u00c9tats-Unis)<\/p>\n

Mobilit\u00e9 intelligente\u00a0:<\/strong>
\nEccocar (Espagne)
\nZeleros (Espagne)<\/p>\n

Destinations intelligentes\u00a0:<\/strong>
\nRoad.Travel (Russie)
\nVisualfy (Espagne)<\/p>\n

Hospitalit\u00e9 disruptive :<\/strong>
\nHackpacking (P\u00e9rou)
\nQuesto (Roumanie)<\/p>\n

D\u00e9veloppement rural:<\/strong>
\ni-likelocal (Pays-Bas)
\nRutopie (Mexique)<\/p>\n

Des solutions touristiques innovantes :<\/strong>
\nHiJiffy (Portugal)
\nLUGGit (Portugal)<\/p>\n

Durabilit\u00e9:<\/strong>
\nAdventure Junky (Australie)
\nLa Voyageuse (France)
\nVisites \u00e9lectriques en direct (Portugal)
\nPikala (Maroc)<\/p>\n

Phase finale qui aura lieu le 20 janvier, \u00e0 la veille du FITUR<\/strong><\/p>","protected":false},"excerpt":{"rendered":"

L'Organisation mondiale du tourisme (OMT), en association avec Globalia, le principal groupe de tourisme en Espagne et en Am\u00e9rique latine, a s\u00e9lectionn\u00e9 les finalistes du 2e Concours mondial de d\u00e9marrage du tourisme, une initiative sur laquelle les deux entit\u00e9s travaillent depuis 2018, date de sa premi\u00e8re \u00e9dition a eu lieu. Lors des deux premi\u00e8res \u00e9ditions du concours, Wakalua, le centre mondial d'innovation touristique propuls\u00e9 [\u2026]<\/p>","protected":false},"author":1,"featured_media":4517,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[802],"tags":[],"class_list":["post-4516","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sustainability"],"yoast_head":"\nTourism Startups Focus on Innovation and Sustainability | Revfine.com<\/title>\n<meta name=\"description\" content=\"UNWTO, in association with Globalia, has selected the finalists of the 2nd Global Tourism Startup Competition.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.unwto.org\/tourism-startups-focus-on-innovation-and-sustainability\" \/>\n<meta property=\"og:locale\" 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