How to Build an Effective Commercial Hotel Organization in 2024
A hotel’s commercial team—revenue management, sales, and marketing—is critically important to the financial health of a property. When working harmoniously, these functions combine to ensure a property is filled with high-value guests while minimizing acquisition costs as much as possible. However, “harmonious” is an unlikely descriptor for many hotel commercial teams. 3 Ways to Build an Effective Commercial Hotel Organization in 2024 Revenue management and sales professionals often find themselves at odds over whether to
Uncovering the Importance of Pickup and Pace in Revenue Management
As a revenue manager, one of your essential daily inquiries is, "What was yesterday's pickup?" It's a question that sets the tone for your day and helps you make informed decisions about selling the right room, to the right guest, at the right time, at the right price. Setting the correct room price is undoubtedly the cornerstone of revenue management, how you arrive at the optimal price point requires a considerable amount of context, of
Guest Communications: Gold Standards, Key Challenges, and the AI
Time and effort going into answering guest queries should not be underestimated. How to optimize the process to benefit your guests and your staff? This article explores how hotel tech solutions powered by artificial intelligence (AI) can help you do that. Still, first, it outlines the reasons behind the high volume of guest questions, the value of achieving the gold standard in responding to them, and the challenges hoteliers face to succeed in that area.
The 7 Star Hotel: Learn Everything About Seven Star Hotels
Just what is a seven-star hotel? These luxurious and grandiose establishments strive for a place above and beyond even the notable luxury of a five-star rating. Seven-star hotels aim for levels of sumptuousness and extravagance that most luxury hotels can only dream of. In this article, you'll learn what makes a seven-star hotel and discover some examples. Table of Contents: What Is the Hotel Industry? International Standardization in Hotel Star Rating Systems What is The
Hybrid Hospitality: The Future of Guest Services and Experiences
Hybrid hospitality is a modern form of hospitality, where traditional experiences are combined with the flexibility to adapt to guest needs. This approach places an emphasis on multi-purpose spaces. Hybrid services have grown in importance because many guests now want to combine leisure, business and well-being experiences. With flexible design and careful space management, your business can deliver this. In this article, you can learn about hybrid hospitality and why it matters, explore the key elements of hybrid hospitality implementation and discover some of the underlying technology powering this revolution. Table of Contents: What is Hybrid Hospitality? Why is Hybrid
Discover The Latest Digital Trends in the Hospitality Industry in 2026
In the internet age, with information freely available and customers able to compare hotels easily, those in the hospitality industry must keep up to date with the latest digital trends. Not only can this help you to keep pace with hotel industry rivals, but it can also improve processes and enhance the customer experience you deliver. In this article, you will find 17 of the most important digital trends to focus on in 2026. Table
Exploring the Difference Between a Hotel and Resort: Key Industry Insights
To understand the difference between a hotel and resort, you need to explore their core functions. Hotels primarily exist to provide accommodation and key amenities, whereas resorts serve as comprehensive travel destinations. Professionals working in the industry need to understand this difference because it has a major bearing on operations. The distinction influences the guests that will visit, the facilities provided, how the business is advertised, and more. In this article, you can learn all
Marriott Hotel Brands: Exploring the Brands of Marriott International
The various Marriott hotel brands combine to make up the multinational corporation, Marriott International. These brands include hotels, resorts, and timeshare properties, with luxury, premium, midscale and extended stay options. Marriott International's importance can be highlighted by the fact that it is currently the largest hotel company in the world
Five Rate Mistakes in Revenue Management and How You Can Solve Them
Ask any hotel staffer not directly involved in revenue management about the daily tasks of a revenue manager, and they'll likely suggest it's all about 'setting' or 'raising rates.' While these activities are indeed crucial, they often eclipse the comprehensive analysis that underpins each pricing decision. Five Rate Mistakes in
Getting Started with AI: A Step-by-Step Guide for Hoteliers
Adopting smart technology and artificial intelligence (AI) in the hotel industry has been a growing trend in the last few years, accelerated by the COVID-19 pandemic and subsequent staff shortages. Tools that enhance operational efficiency and appeal to guests are becoming increasingly popular - but how do you start choosing