News2020-01-29T13:02:29+01:00




How Attribute-based Selling Solves the Hotel Industry’s Problem with Personalization

As consumers, we're surrounded by extreme personalization every day. Whether AI-driven provides product recommendations, options when booking an airline ticket or even adding extra pepperoni on a pizza, consumers are commonly exposed to personalization mechanisms in their online shopping experiences. Consumers Expect Personalization Consumers have come to expect personalization as a standard function. An overwhelming 70% say we will shop exclusively with brands that personally understand us. And for the businesses who invest in personalization,

3 Steps to Fight Price Disparities on Your Hotel Website

As travel comes back in full force, everyone is trying to claim their slice of the pie. So it’s no wonder you are running into price disparities between your hotel’s rates and those available on OTAs (online travel agencies) and metasearch engines. They’re inevitable, and as a savvy hotelier, you’ve got two options: accept them, or take action. In this article, you'll find actionable tactics you can use to fight price disparities and boost your

Hotel Budget: Effective Budgeting Tips for Hoteliers

Establishing a hotel budget involves estimating revenue and expenditure over a defined period and establishing rules about how much money is available based on various factors, including changes in customer demand. In this article, you can access some effective budgeting tips for your hotel. Table of Contents: What Is the Hotel Industry? What Is Hotel Revenue Management? Why Is it Important to Strategize Your Hotel Budget? 7 Tips to Boost Your Hotel Budget Strategy 1.

Mastering the Art of Multi-Property Management

This article explores the nuances of managing multiple hotel properties. It emphasizes the importance of creating a unified guest experience, utilizing advanced technology to enhance operational efficiency, and incorporating local cultures into service delivery. You find three topics that discuss increasing guest loyalty, optimizing revenue, and maintaining competitiveness in the hospitality industry. Introduction to the Dynamics of Managing Multiple Properties In the hospitality realm, managing multiple properties is more than just expanding venue numbers—it's a commitment to elevating the overall guest experience. Central to this approach is the development of a comprehensive guest profile system. This system ensures that guests

Airline Industry: All You Need to Know About The Airline Sector

An airline can be defined as a company that offers regular services for transporting passengers or goods via the air. These companies are said to comprise the airline industry, which is also regarded as a sub-sector of the aviation sector and the wider travel industry. In this post, you will learn everything you need to know about airlines. Table of Contents: What is the Airline Industry? What is the Difference Between the Airline Industry and

Tourism Marketing: Brand New Marketing Tips to Boost Your Results

Adopting the right tourism marketing strategies can be vital to maximizing revenue, building brand awareness, and managing your company's reputation. In this article, you will find the latest tourism marketing tips for 2023, which you can use to optimize results and achieve your business objectives. Table of Contents: What is Tourism Marketing? Why is Tourism Marketing Important? 15 Tourism Marketing Strategies to Boost Your Results 1. Prioritize Hygiene and Safety Via Marketing Communication 2. Capitalize

Travel Careers: Tips to Find a Career in the Travel Industry

Many people seek out travel careers, because they offer a combination of interesting day-to-day challenges, variety, and long-term progression. However, finding and securing your ideal job will require you to take certain steps to stand out from other candidates. This article offers nine practical tips to assist you with this.

Hotel Strategies on the Fly Using Revenue Management Technology

Accurate hotel forecasts take a lot of work to create. One day the industry celebrates sky-high returns (1) while other markets struggle to prevent occupancy from slipping beyond their control (2). Travel has always been a global industry, but more than ever, hoteliers find their properties impacted by international trends,

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