Hotel Recruitment; Recruit Your Way to the Top!
The dynamic world of hospitality needs a talented and agile team to remain above the competition. With the current conditions of the recruitment landscape, it is key that you get your employer branding spot on to attract and retain the best team as a solid foundation for your hotel's success. What Should Your Approach Be? Times are changing, and so should your hotel recruitment strategy. Gone are the days when you could post a black-and-white
Travel Jobs: The Best Travel Industry Job Boards for Your Career
For anyone interested in finding the best travel jobs, industry job boards are often some of the best places to look. These platforms are used by various employers across the different travel sectors and allow you to identify ideal roles and apply for them online. In this article, you will find a list of some of the best options to explore. Table of Contents: Understanding How the Travel Industry Works What Are the Benefits of
Hotel Business: Factors to Consider When Starting a Hotel Business
Starting a hotel business is an exciting prospect. You'll be entering the hotel industry, an economically and socially important sector offering various opportunities at all skill levels. Before you jump in, though, some essential factors must be considered. In this article, you'll learn everything you need to know as you prepare to enter the industry. Table of Contents: What Is the Hotel Industry? 8 Main Aspects to Consider When Starting a Hotel Business Location Buying
4 New OTA Trends That Hotel Properties Need to Know About
Online travel agencies (OTAs) have become a pivotal part of the hospitality industry, impacting the way properties market online and travelers do their research. It’s predicted that, on average, travelers make 25 website visits before booking. Therefore, properties need to boost visibility across the internet on OTAs, metasearch sites, social media, and their direct website to draw in as many potential guests as possible. While OTAs have evolved since their introduction in the 1990s, the
Accessible Hotel Rooms: Implementing Accessible Design Elements
Accessible hotel rooms are rooms that have been designed to cater to the needs of people with disabilities and other special requirements. These rooms may include adaptations made to improve comfort and ease of access for guests. Providing accessible hotel rooms is important for the guest experience, helping many people to enjoy their stay. In many countries, the inclusion of a certain number of accessible rooms is also a legal requirement. In this article, you can learn all about accessible hotel rooms, why they are so valuable, how they impact the guest experience and what the main accessible design elements
Marketing Strategy for Restaurants: How to Succeed
The right marketing strategy for restaurants can make or break a business. No matter how successful your restaurant business may be, a great strategy can build it further. In this article, you'll learn how to create an effective and dynamic marketing strategy for your restaurant business, whether a single location or a chain. Table of Contents: What Is the Restaurant Industry? What Is a Marketing Strategy for Restaurants? Important Steps to for a Successful Marketing
TikTok Hotel Marketing: Tips, Strategies and Examples
What is TikTok hotel marketing? Social media strategies for the hospitality industry are continually evolving. Right now, TikTok is one of the biggest platforms around. While TikTok's bite-sized videos might not seem like an obvious way to promote your hotel brand, many brands are enjoying significant success. In this article, you'll learn about the tricks and strategies to get the most out of TikTok. Table of Contents: What is Social Media Marketing? What is TikTok?
Restaurant Ordering System: Tips for Restaurateurs When Choosing One
Your restaurant ordering system is one of the most important pieces of technology you will ever invest in, which means it is essential to make the right decision. In this article, you can read some useful tips that will make this process easier and allow you to find the best
Top Tactics to Drive Direct Bookings at Your Hotel
The last few years have seen major shifts within the hospitality industry. Along with the uneven demand and staffing challenges caused by the pandemic, there was one significant upside – a shift in confidence that saw guests book directly through the hotel vs. relying on OTA websites to find the
3 Steps to Implement Customer Data into Your Hotel Marketing Strategy
Being able to adapt quickly to market demands is a skill many hotel marketers should make an effort to master. And in this digital age, it never hurts to be more data-driven in your overall business strategy. One way to do this is by utilizing customer data in your marketing.