What Would Your Ideal AI Agent for Hotel Marketing Do?
Question for Our Hotel Marketing Expert Panel If you could design just one AI Agent to support your hotel marketing projects and workflows, without any restrictions or limitations, what would it do and why? (Question by Michael J. Goldrich.) Our Marketing Expert Panel Michael J. Goldrich - Founder & Chief Advisor, Vivander Nicolas Fissendjidis - Founder, The Orange Studio Daniel Zelling - Managing Director & Founder, Opensmjle Stephanie
Best Legal U.S. Address Providers for Frequent Travelers and Expats
For Americans living overseas, a U.S. address often becomes the link that keeps everyday financial and legal tasks running smoothly. Banks, tax agencies, insurers, and state offices still expect a consistent address, even when your life is spread across different countries. Without one stable point of contact, simple tasks can turn into delays, extra verification checks, and missed documents. That is why choosing the right address setup matters before long-term travel begins. Why a Stable
What Skills Do Hotel Revenue Managers Need in the AI Era?
Question for Our Revenue Management Expert Panel What are the top skills hotel revenue management teams need to succeed in an AI-driven hospitality landscape? How can they improve and future-proof their skills to leverage AI to its full potential? Our Revenue Management Expert Panel Ric van Holthe tot Echten - Founder & Managing Partner, Revenue Guru Massimiliano Terzulli - International Business Developer, Franco Grasso Revenue Team Dermot Herlihy
What Skills Do Hotel Marketers Need in the AI Era?
Question for Our Hotel Marketing Expert Panel What are the top skills hotel marketing teams need to ensure success in an AI-driven hospitality landscape? How can they improve and future-proof their skills to leverage AI to its full potential? Our Marketing Expert Panel Stephanie Smith-Sparks - Founder, Cogwheel Marketing Michael J. Goldrich - Founder & Chief Advisor, Vivander Nicolas Fissendjidis - Founder, The Orange Studio Daniel Zelling -
The Real Cost of Your Tech Stack Isn’t Your Subscription Costs
The most expensive part of your technology stack isn't on the invoice. Most hotel operators have been trained to think about technology spend in terms of fees. What does the PMS cost? What are we paying for the RMS? Add up the line items, and you have your technology budget. But that calculation is missing a lot of the bill. The real cost of a fragmented hotel tech stack is measured in hours spent assembling data, decisions made on incomplete information, and revenue opportunities that disappear in the gap between systems. None of those costs show up on an invoice.
How Restaurant Design Improves Guest Experience
Walk into a restaurant, and you've judged it before anyone hands you a menu. The light, the noise, the seat you're shown to, whether the room feels alive or awkward, your guests do the same thing to you, every service, within seconds. That snap judgment is design at work, and it sets the bar that the food then has to clear. So when you plan a restaurant, furniture and finishes are the smallest part of
6 Best Luxury Villa Rental Companies in Europe
The landscape of global travel has undergone a profound structural shift as we move through 2026. For the modern elite traveler, the traditional allure of grand hotel lobbies and standardized five-star service has been superseded by a quest for what sociologists now call "residential seclusion." This trend reflects a desire to inhabit private, architecturally significant, and culturally rooted estates that function as fully serviced personal sanctuaries. In Europe, a continent defined by its diverse heritage
The 71% Attrition Cliff: Why Hotel Guests Don’t Return
71% of guests who return for a second stay never make a third. That's not an estimate or a survey claim. It comes from our own analysis of more than 6 million guest records across Bookboost-connected properties between 2024 and 2026, where 282,000 guests reached a second stay, but only
How to Improve Hotel Profit Margin With Smart Strategies
Hotel profit margin calculations are of immense importance within the hospitality industry. Your profit margin is generally defined as the percentage of revenue left after operating expenses have been subtracted. However, you can also adapt the concept to account for individual factors. Understanding your profit margin allows for better resource
Hotel Room Cleaning Strategies for Better Hotel Performance
Hotel room cleaning is the process of preparing, sanitizing, and servicing a room, so it is ready for the next guest. It can involve everything from vacuum cleaning and changing bed sheets to carrying out inspections and wiping surfaces. Cleaning is essential for living up to guest expectations and forms