Time To Value: A Key Metric to Help You Identify The Best Tech for Your Hotel
Technology is becoming more and more ingrained into the daily operations of today’s hoteliers, with hotel technology itself evolving in leaps and bounds. As hotel tech platforms and tools become more advanced and marketing-savvy, it becomes increasingly difficult for hoteliers to sift through the noise to find the best tools to meet their specific needs. In this article, you'll learn how the Time to Value metric can help hoteliers to decide which technology or software
Marketing Tips For the Hospitality & Travel Industry During the Corona Crisis
During the coronavirus (COVID-19) crisis, there is a lot of uncertainty in the travel industry. Billions of damage are imminent for the travel industry. The only relief from measures against the Corona (COVID-19) virus can ease the economic pain. The hope of travel organizations is focused on summer and autumn business. But how do you deal with online marketing during this crisis period? And how can you prepare your organization for what’s to come? In
Do City Hotels Need to Stay Open or Close During the Pandemic?
In the wake of the COVID pandemic, it is fair to say that the hospitality and tourism industry has been hit hard. It has dealt with an unprecedented economic fallout as international travel became restricted, flights reduced, events cancelled or postponed, and attractions and entertainment venues closed for extended periods. This article addresses whether hotels should remain open or suspend operations entirely during the pandemic based on Italian hotels' performance in 2020. 2020 by the
Tips for Hotel Revenue Forecasting in a Constant State of Uncertainty
The global hospitality industry has had its fair share of large-scale disruptions since COVID-19 first struck, and the hotel sector faces an uncharted recovery period ahead. Hoteliers can gain ground by using agile, accurate, and holistic revenue forecasting. Modern Tools for Modern Challenges Are you using outdated technology at your hotel? Advanced, cloud-based solutions will help fulfil your security, connectivity, accessibility, and monetary needs. Using accurate, real-time projections to look at actual occupancy and space
Boosting Occupancy: 7 Options for Hoteliers
"Heads in beds." While occupancy is not the only thing influencing the revenue success of a hotel, it's hard to say you're maximizing revenue if your occupancy levels are low. 7 Ways to Effectively Boost the Occupancy Today, guests typically have a wealth of options for determining precisely in which beds their heads will be resting. Hotel room supply is abundant in many locales. While app-based rental units are facing some headwinds, they remain a disruptive force for hoteliers looking to stake a claim and maintain their share of business. While price and discounting can help bring more guests in
Hotel Door Locks: The Main Lock System Types and Their Benefits
Hotel door locks are one of the most important considerations when providing security for a hotel and keeping guests safe. There are many different locking systems to choose from and your decision needs to factor in the benefits and drawbacks. On top of this, you also need to have an awareness of relevant building and safety regulations. In this article, you can learn about the main hotel door locks, how they work, and what they
Hotel Asset Management: Definition, Importance, and Practices
Hotel asset management can help to maximize revenue, minimize costs, and improve your hotel's brand. By taking a big-picture view of your hotel business and conducting detailed analyses of your hotel's aspects, hotel asset management can take your hotel from strength to strength. Read on to discover what hotel asset management is and what it means for your business. Table of Contents: What is Hotel Asset Management? Why is Hotel Asset Management Important? Providing a
What Changes in Business Traveller Behaviour Can We Expect in 2022?
Question for Our Hotel Marketing Expert Panel How will business traveller behaviours change this year? What advice can you share on marketing messages for hybrid stays / workcation / bleisure offers? (Question proposed by Susanne Williams) Our Marketing Expert Panel Daphne Beers -
Hotel Investments: How To Become a Successful Hotel Investor
Hotel investments can provide an exciting opportunity for first-time property investors to buy into a great industry with excellent earning potential or for established property investors to diversify their portfolios and capitalize on all the service industry offers. In this article, you can learn about hotel investments, their various forms,
Role of a Revenue Manager is Shifting Thanks to Automation
Like much of our world today, the hospitality industry is constantly changing and evolving beyond what revenue managers and leaders of the past could have imagined. During unprecedented change, automation and new technology have become essential to successfully navigating the post-COVID hospitality landscape. Revenue Managers Becoming Strategists But with any