Restaurant Meaning: What You Need to Know About the Industry
"Restaurant", a business or organization that offers food and drink to paying guests, is a word with a long history and many different interpretations. Restaurants of one kind or another are popular worldwide, generating huge amounts of economic activity. In this article, you'll learn everything you need to know about restaurants and the wider food and beverage industry. Table of Contents: Restaurant: Meaning History of the Restaurant Industry The Meaning of Different Restaurant Types in
Small but Mighty: 3 Strategies to Increase Your Hotel’s Website Conversion
You've spent precious time and resources building the best hotel website, yet you're not seeing much of an improvement in converting those lookers into bookers? Your benchmarking insights show that your hotel's website conversion is underperforming compared to the market, but you're unsure how to act on it? In this article, you'll find 3 effective strategies to increase your hotel's website conversion and outperform the competition. 3 Quick-win Solutions That are Proven to Convert The
Restaurant Chatbots: What Are They, Their Use and Benefits
Restaurant chatbots are playing an increasingly valuable role in hospitality, helping businesses deliver customer service around the clock while saving both time and money. In this article, you can learn more about these chatbots, how they work, why they are used, and how they can be beneficial. Table of Contents: What is a Restaurant Chatbot? What Can You Use a Restaurant Chatbot For? Table Reservations Ordering Food Live Chat for Customer Support What Are the
What Marketing Strategies can Hotels use to Grow Direct Bookings?
Question for Our Hotel Marketing Expert Panel What marketing strategies can accommodation providers use to increase direct bookings? What % of total bookings should direct bookings represent? What is the minimum that hoteliers should aim for? Our Marketing Expert Panel Daphne Beers - Owner, Your-Q Hospitality Academy Adele Gutman - Culture and Guest Experience Expert, Hospitality Reputation Marketing Podcast Tamie Matthews - Revenue, Sales & Marketing Consultant, RevenYou
Streamlining Group Bookings: Top 8 Insights on How Automation Boosts Hotel Success
Group accommodation bookings have always been a significant yet underutilized revenue stream for hotels. Representing 30-40% of total net revenue for many business hotels, group bookings also drive ancillary income through food, beverage, and event services, which often yield higher profit margins than room sales alone. Yet, despite their potential, managing these bookings is frequently hindered by manual processes and outdated systems. 8 Insights on How Group Booking Automation Boosts Hotel Success Automation offers a transformative solution, enabling hotels to streamline operations, optimize pricing, and unlock untapped revenue opportunities. Here’s how automation is reshaping group accommodation bookings and why it’s
Hotel Revenue Management System Adoption: Tips for a Smooth Transition
A revenue management system (RMS) is a fantastic tool for attracting demand from high-value guests, driving efficient operations, improving revenue performance, and increasing profitability. Of course, the best tools in the world won't do your property much good if your staff isn't bought in on their proper usage and equipped with what's needed to get the most out of them. Tips for Successful RMS Implementation and Adoption Introducing a change to an established routine will
Master Pick-up Analytics: Learn Why & How They Elevate Your Hotel
Pick-up analytics are essential for hotels to forecast demand, optimize pricing strategies, manage inventory, marketing, and improve revenue management. In this article, we will dive into the world of Pick-up Analytics. You will learn what Pick-up Analytics is and how to use it to help your hotel optimize performance. What is Pick-up Analytics? In short, it is important to analyze the rate at which your hotel rooms are booked over a certain period. Pick-up Analytics
Interview with Founder Juanjo Rodriguez of The Hotels Network
In this interview, we speak with Juanjo Rodriguez, the co-founder of the Hotels Network and an expert in facilitating direct bookings for hotels. The Hotels Network offers several solutions designed to help hotels attract more direct business and become less reliant on third-party platforms, like online travel agencies
How Are Current Tech Trends Impacting the Hotel Experience In 2023?
Question for Our Hotel Marketing Expert Panel How Are Current Tech Trends Impacting the Hotel Experience In 2023? Our Marketing Expert Panel Thom de Graaf - Digital Marketing Specialist at Orange Hotel Marketing Tamie Matthews - Revenue, Sales & Marketing Consultant, RevenYou Cory
Restaurant Ordering System: Tips for Restaurateurs When Choosing One
Your restaurant ordering system is one of the most important pieces of technology you will ever invest in, which means it is essential to make the right decision. In this article, you can read some useful tips that will make this process easier and allow you to find the best