News2020-01-29T13:02:29+01:00




10 Travel Agents for Hotels to Gain More Corporate & Leisure Guests

Travel agents represent a major distribution channel for those in the hotel industry, helping them connect with more leisure travelers and corporate guests. To capitalize, hotels need to list their properties with online travel agents and connect with the main global distribution systems so that a travel agent can view real-time inventory information. In this article, you will find out about eight key travel agents to work with. Table of Contents: What Are Travel Agents?

SEO vs CRO: What Gives Hotels a Higher ROI?

How much should you invest in Search Engine Optimization (SEO) or Search Engine Marketing (SEM) for your hotel to increase your sales by 5%? If you have a limited budget, what is the smartest way to use it? Can Conversion Rate Optimization (CRO) be a better solution? In this article you will learn the meaning of SEO and CRO, and what you should focus on. How To Best Spend Your Limited Resources Today, available resources

Revenge travelling: What Will Travel After COVID-19 Look Like?

Many trips had to be cancelled due to the COVID-19 crisis, but recent consumer surveys show that many people will want to catch up on those missed travel trips after the crisis; so-called revenge travelling. But now the question is: will demand bounce back as quickly as some seem to think? Will the way we can travel change a lot after this pandemic? And how should you as a hotelier prepare for the arrival of

Tips for Hotels During the Corona (COVID-19) Crisis

The Corona (COVID-19) virus global pandemic is an unprecedented crisis, and hotels are among the many businesses feeling the effects, as global travel restrictions come into force and entire countries face 'lockdown' procedures. This article will offer tips for hotel owners looking for ways to optimize revenue and limit the damage. Table of Contents: What is the Effect of the Coronavirus Crisis on Hotels? 11 Tips for Hotels During the Corona (COVID-19) Crisis Tips to

Five Rate Mistakes in Revenue Management and How You Can Solve Them

Ask any hotel staffer not directly involved in revenue management about the daily tasks of a revenue manager, and they'll likely suggest it's all about 'setting' or 'raising rates.' While these activities are indeed crucial, they often eclipse the comprehensive analysis that underpins each pricing decision. Five Rate Mistakes in Revenue Management and How You Can Solve Them As a revenue manager, focusing entirely on pricing can inadvertently lead your hotel off course, resulting in less-than-optimal revenue outcomes. Numerous pitfalls await when it comes to finding that ideal price point. In this article, you'll find five of the most common

Strategies to Optimize Your Holiday Park’s Revenue Next Summer

Was your summer a revenue bonanza, or more of a busy bust? The summer busy season is undoubtedly a critical stretch for holiday park owners. For many, it's the time to bolster your budgets and make up for the slower months. While plenty of work must be done to ensure your next summer's guests have an excellent experience, it's also important to consider your approach to revenue management before this flurry of activity begins. Where

Forward-Looking Data to Understand Guest Behavior and Upcoming Trends

Question for Our Revenue Management Expert Panel: What Forward-Looking Data Should Hotels Use to Understand Guest Behavior and Upcoming Trends? Our Revenue Management Expert Panel Nikolas Hall - Principal Owner, N. Hall Consulting Chaya Kowal- Cluster Director Of Revenue Management, Potato Head Family Damiano Zennaro - Founder, DZ Consulting Heiko Rieder - Vice President Business Development, Hirmer Hospitality and Travel Charme Hotels Fabian Bartnick - Founder, Infinito &

5 Keys to Becoming a Great Hotel Marketing Leader

Being a leader is one thing; being a great leader is a whole new ball game. To stay at the forefront of innovation, creativity and ahead of your competitors, you need to learn the skills required to be a great leader when marketing your hotel. The Core Fundamentals of Why

Automation in Hotel Revenue Management: Yes, or No?

At the Asian American Hotel Owners Association’s annual event, Tyler Morse, chairman and CEO of MCR Development, recently shared a quote to inspire hoteliers to take revenue maximisation into their own hands: “Increase your rates; do it with confidence. … Stop wasting money … Buy smart technology… This is a

Learn How to Maximize Your Premium Hotel Room Revenue

Do you put your Premium Rooms on a pedestal? A more nuanced approach will yield more revenue. Suites are a peculiar thing within the hotel industry. They are, after all, just hotel rooms for rent. But some hoteliers are very attached to what their premium represents–the hotel's very best. In

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