News2020-01-29T13:02:29+01:00




Hospitality Definition; Clear Explanation of the Concept of Hospitality

Creating a comprehensive hospitality definition is important because the sector is broad and diverse, including many different types of businesses and organizations. This article provides a clear and detailed explanation of what hospitality is, what the word itself means, and how it is applied in the modern world. Table of Contents: What is the Definition of Hospitality as a Concept? What Is the Definition of the Hospitality Industry? What Is the History of the Hospitality

Pricing Personalization & the Future of Hospitality

Pricing personalization allows hotels to move towards total profit optimization by combining the power of the guest profiles in your CRM with revenue management forecasting to deliver the right price to the right guest at the right time during the guest journey. Guests Have Increased Expectations for Personalization Personalization is an evolving topic within the hospitality industry, from technology and guest perspectives. Over the last few years, especially with the influx of online shopping, guests

7 eCommerce Tips for Hotels to Increase Conversion

Your hotel's online presence is more important than ever—and this doesn't just mean having a website. It also includes your eCommerce setup. Your website is often the first touchpoint that any interested guest would view to learn more about your hotel. Regardless of what, when or who your online visitors are, you must ensure that your website is constantly performing at its best and consider your ultimate goal: to turn online browsers into active customers.

NFT Travel: Learn About NFT Technology in the Travel Industry

NFT travel marketing and promotional opportunities are emerging, disrupting all aspects of the travel industry, including hotels, airlines, restaurants, and entertainment venues. In this article, you can find out what NFTs are, how the technology works, and how businesses use these tokens. Table of Contents: What Is a Non-Fungible Token (NFT)? NFT Travel Marketing and the Metaverse Why Should NFTs Become Marketing Tools for the Travel Industry? How to Incorporate NFTs in Marketing for Travel

20 Revenue Management Tips for Hotels

Revenue management within the hospitality industry involves predicting consumer demand to optimize sales, allowing businesses to sell at the right price to the right customer at the right time. In a hotel, this may mean turning away business now to do more profitable business tomorrow. When carried out correctly, revenue management can be extremely effective, helping companies significantly boost their profit margins. Here, we provide 12 revenue management tips for hotels. Table of Contents: 1. Create a Revenue Management Culture 2. Invest in AI & Machine Learning 3. Implement Voice Technology and Chatbot Revenue Features 4. Choose the Right Pricing

Early Check-in Hotels: Optimize the Guest Experience & Hotel Revenue

Early check-in hotels are properties that allow guests to check in before the conventional time of between 2:00pm and 4:00pm. This may mean offering earlier check-ins, offering 24/7 check-ins, or offering self-check-ins. Providing options for early check-ins can be especially important for hotels receiving lots of international guests, as many flights land early in the morning. Early check-ins can optimize the guest experience and boost revenue. In this article, you will learn about the benefits

What are the Best Marketing Strategies for Hotels on a Budget?

Question for Our Hotel Marketing Expert Panel For hotels with a smaller budget, what marketing strategies carry the biggest impact? What could move the needle the furthest, but with the lowest amount of investment? (Question by Cory Falter) Our Marketing Expert Panel Thom de Graaf - Online Marketing Specialist, The Orange Studio Luminita Mardale - Director Of Marketing And Business Development, Vienna House Max Starkov - Adjunct

Unleashing AI and ChatGPT’s Potential in Your Hotel

Everywhere you turn – whether it's the news, social media, or industry publications – the buzz surrounding AI and ChatGPT is inescapable. And for good reason. These two innovations are game changers, already making significant waves in the hotel and travel industry. They're revolutionizing everything from guest communication to marketing

8 Business Trip Trends For Hotels to Maximize Profit in 2026

Business travel is booming, with more and more people making at least one business trip every year. Is your hotel ready to take full advantage of the latest business trip trends? In this article, you'll learn about the 8 top trends in 2026 for business travel. Read on to discover

Interview with CEO Alexander Edström of Atomize

In this article, we'll be interviewing Alexander Edström of Atomize. In his position as CEO, Alexander has led the development of lean revenue management software for hoteliers on the cutting edge. It is based on the latest innovations in price automation - offering technology that relieves the pain

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