Blockchain Technology and Its Uses in the Hospitality Industry
Blockchain technology is one of the most exciting digital technology innovations of recent times. Despite its relative youth, it has the potential to alter the way transactions are made fundamentally and information is stored and accessed. In this article, we take a closer look at the blockchain, explain it, and explore its current and potential future uses within the hospitality industry. Table of Contents: What Is Blockchain? What Are the Advantages Of the Hospitality Industry?
9 Tips to Manage Online Hotel Reviews
While revenue management relates more to selling your product to the right person at the right time through the best distribution channels, online reviews are a rudimentary but equally important link that can't be ignored. A handful of poor reviews can have massive implications on your business, leading potential guests to look elsewhere for accommodation. A visible selection of positive reviews, on the other hand, gives your business an unmistakable hallmark of quality. When managing
How Augmented Reality is Revolutionizing the Travel Industry
Thanks to advances in smartphone technology, augmented reality has experienced a breakthrough over the past few years. It has emerged as a useful tool for businesses and marketers, allowing them to alter how customers perceive their surroundings. This has particularly benefited those operating in the travel industry, as they often sell experiences or physical environments that AR can enhance. In this article, you can see augmented reality's impact on the travel industry. Augmented Reality: Explained
10 Tips To Gain More Bookings With Your Hotel Website
Regarding hotel marketing, your website is the most important distribution channel you'll ever have. Your hotel website isn't just where potential guests can browse information about your business. It's also where customers can make direct bookings and ensure you don't have to fork out commissions usually associated with third-party agencies. It might seem taxing at first glance, but just a few changes can yield massive results. What Is a Hotel Website & Why is it
How can the Amazon Alexa Echo Speakers Improve Customer Experience
Over the last few years, Amazon Alexa Echo speakers have emerged as a mainstream consumer product, allowing customers to control their 'smart' devices and appliances from a single place. More recently, Amazon has also brought the technology into hotels and resorts, launching a dedicated Alexa for Hospitality service. In this article, you will learn more about Amazon Echo speakers and their current and future roles within hotels. Table of Contents: What Are Amazon Alexa Echo Speakers? Amazon Alexa Echo Speakers for Hotels How Do the Alexa Speakers Work? How Can Alexa Echo Speakers Improve the Customer Experience? What Happens With
Hotel Podcasts; 17 Excellent Podcasts for Hotel Managers & Executives
Hotel podcasts are growing in popularity all the time, because they offer a great way for listeners to keep up with the latest news, trends and innovations within the industry, or learn about a specific area, such as hotel design. In this post, you will be able to learn more about these podcasts and access a list of 17 of the best hotel podcasts to listen to. Table of Contents: What Is the Hotel Industry?
Travel Careers: Tips to Find a Career in the Travel Industry
Many people seek out travel careers, because they offer a combination of interesting day-to-day challenges, variety, and long-term progression. However, finding and securing your ideal job will require you to take certain steps to stand out from other candidates. This article offers nine practical tips to assist you with this. Table of Contents: A Complete Overview of the Travel Industry Travel Careers: Tips to Find a Career in the Travel Industry 1. Have the Right
5 Innovative Ways to Engage Customers in Your Hotel Direct Booking Process
Many hotels are approaching direct bookings like they did five years ago. While the basics still apply, new opportunities have emerged to drive engagement and Conversion. In this article, you'll learn how to engage customers during booking and increase Conversion. Enhancing Your Hotel Direct Booking Process: a Key Asset for
How Can Hotels Benefit Most from Automation in Revenue Management?
Question for Our Revenue Management Expert Panel: Automation in revenue management can mean significant time-saving. Where can automation bring the most value to a hotel revenue management team and what tasks are best suited to automation? Our Revenue Management Expert Panel Dr. Betsy
5 Steps to Master The Basics of Hotel Benchmarking
Whether your hotel brand contains five-star luxury hotels or serviced apartments, having precise data and knowing how to leverage it, is critical to building a successful hotel revenue plan. When it comes to implementing a hotel benchmarking strategy, there are multiple questions to consider. How do I define my compsets?