5 Creative, Free & Reliable Ways to Drive More Traffic to Your Site
Do you feel like your hotel is on the precipice of success or simply missing that je ne sais quois, so you're looking for some nifty and smart ways to capitalise on your hotel's online presence? Then look no further; this article outlines ideas that are easy to implement, involve no costs, and have a proven track record in the hotel industry. Make Your Online Presence as Captive as Possible Increasing the amount of online
How Attribute-based Selling Solves the Hotel Industry’s Problem with Personalization
As consumers, we're surrounded by extreme personalization every day. Whether AI-driven provides product recommendations, options when booking an airline ticket or even adding extra pepperoni on a pizza, consumers are commonly exposed to personalization mechanisms in their online shopping experiences. Consumers Expect Personalization Consumers have come to expect personalization as a standard function. An overwhelming 70% say we will shop exclusively with brands that personally understand us. And for the businesses who invest in personalization,
3 Steps to Fight Price Disparities on Your Hotel Website
As travel comes back in full force, everyone is trying to claim their slice of the pie. So it’s no wonder you are running into price disparities between your hotel’s rates and those available on OTAs (online travel agencies) and metasearch engines. They’re inevitable, and as a savvy hotelier, you’ve got two options: accept them, or take action. In this article, you'll find actionable tactics you can use to fight price disparities and boost your
Does Contactless Check-In Improve the Guest Experience?
Question for Our Hotel Marketing Expert Panel Does contactless check-in improve the guest experience or not? What are the potential pitfalls? Would you consider it essential for hotels / accommodation providers? Our Marketing Expert Panel Sarah Dandashy - Travel & Hospitality Expert, Ask A Concierge Adele Gutman - Culture and Guest Experience Expert, Hospitality Reputation Marketing Podcast Daphne Beers - Owner, Your-Q Hospitality Academy Max Starkov - Adjunct
Hotel Technology Trends: 26 Upcoming Innovations You Must Know for 2026
Modern hotels appeal to customers in several ways, including the quality of customer service, the facilities on offer, the property's design, and hotel technology. This technology is often used to deliver a superior customer experience. It is especially important to do so in the post-COVID era, when those customer expectations have changed, and people need more reassurance to travel. In this article, you can read the latest hotel technology trends for 2026. Table of Contents: Why is Hotel Technology Becoming More Important? Hotel Technology Trends: Discover 26 Hotel Tech Trends of 2026 1. Automated Text Messages 2. Energy Positive Hotels
Embracing Revenue Management Technologies in 2024: A Guide for Progressive Hoteliers
As we navigate through 2024, the hospitality sector is undergoing a transformative phase, heavily influenced by the integration of cutting-edge technologies and innovative strategies. These changes are pivotal in not only enhancing guest experiences but also in driving revenue maximization. One noteworthy trend is the increasing adoption of revenue management technologies in the hotel industry, a movement gaining momentum in recent years. Why Are Hotels Embracing Revenue Management Technologies? The growing interest in revenue management
A 3-Step Guide to Improving Conversion Rates with A/B Testing
Want to turn more website visitors into hotel guests? A/B testing is your secret weapon! By comparing two versions of a page or message, you can find out what really clicks with your audience. For hotel websites, this means better user experience and more direct bookings. In this blog, we'll cover everything from identifying the key elements to testing to setting up and running your tests and, finally, analyzing the results to keep those bookings
Hospitality Recruitment: Learn How to Recruit the Best Employees!
A good hospitality recruitment strategy is at the very core of all success stories within the industry. Hospitality businesses want the best staff in place to provide great service, respond to customer needs, and make experiences positive and memorable. In this article, you can learn how to put the right
Hotel Designs: Inspirations for Hoteliers for New Design Hotels
Hotel design is crucial to the success of a hotel business. It can be difficult to know where to start, especially if you're trying to re-imagine an existing hotel. In this article, you'll discover the importance of good hotel design and how it can help your business. You'll also read
Food Ordering System: How to Choose the Best One for Your Property?
A food ordering system is a system that allows a restaurant or similar business to accept, process, and manage orders for food from customers. In this article, you will be able to explore some common systems and understand the benefits of having a high-quality system in place for your business.