7 eCommerce Tips for Hotels to Increase Conversion
Your hotel's online presence is more important than ever—and this doesn't just mean having a website. It also includes your eCommerce setup. Your website is often the first touchpoint that any interested guest would view to learn more about your hotel. Regardless of what, when or who your online visitors are, you must ensure that your website is constantly performing at its best and consider your ultimate goal: to turn online browsers into active customers.
NFT Travel: Learn About NFT Technology in the Travel Industry
NFT travel marketing and promotional opportunities are emerging, disrupting all aspects of the travel industry, including hotels, airlines, restaurants, and entertainment venues. In this article, you can find out what NFTs are, how the technology works, and how businesses use these tokens. Table of Contents: What Is a Non-Fungible Token (NFT)? NFT Travel Marketing and the Metaverse Why Should NFTs Become Marketing Tools for the Travel Industry? How to Incorporate NFTs in Marketing for Travel
Don’t Settle for Hotel Upselling “Light”
Today's revenue managers are not stupid. They all know that occupancy is terrible, and while they can try to prop up the rate, it will be hard to reach 2019 revenue levels from reservation acquisitions alone. Their plan is to derive more revenue from their acquired guests now. So, things like room upgrade platforms, once considered a bonus, are now getting a second look from commercial teams counting every penny. Optimize Secondary Revenue Streams The
Housekeeping Duties: 8 Main Responsibilities of a Room Attendant
Hotel housekeeping is a vital part of any hotel business's operation; therefore, knowing the housekeeping duties is essential. The housekeeping department ensures guests can enjoy a clean, sanitary, and aesthetically appealing space when they come to stay. In this article, you'll learn all about the functions and duties of the hotel housekeeping department, what jobs are part of housekeeping, and how you can run your housekeeping department more effectively. Table of Contents: What Is Hotel
What is ARPA?
The average revenue per account, or ARPA, is a KPI used in the hotel industry for revenue management. The metric tells hotel owners the amount of revenue generated, on average, per customer account. As a result, it is a good indicator of business performance. The metric is sometimes known as average revenue per user. Table of Contents: What Does ARPA Stand for? Why ARPA Is Important for Hotel Profitability? How Do You Calculate ARPA? Essential ARPA Implementation Components 5 Strategic Benefits of Implementing ARPA 1. Enhanced Profit Visibility and Decision-Making 2. Optimized Pricing Strategies Beyond Basic Revenue 3. Improved Cost
3 Key Questions for Evaluating RMS Options Before Budget Season
Hotel budgeting season is right around the corner, and many hoteliers are getting ready to roll up their sleeves and start making tough financial decisions as they look to align investment priorities with next year’s budget projections. This is often a challenging and time-consuming process, but it’s also an opportunity to think through a strategic vision and evaluate the tools and resources needed to achieve these goals. Investing in an RMS is a High Priority
The European Accessibility Act: What Hoteliers Need to Know
As the hospitality industry continues to evolve, it is crucial for hospitality businesses to stay ahead of the latest legislation impacting their operations. One critical law that all hoteliers should be aware of is the European Accessibility Act (EAA). The EAA is a landmark EU directive that establishes common accessibility requirements for a wide range of products and services. With full enforcement coming in 2025, now is the time for hoteliers to understand the EAA's
14 Travel Companies That Help Hotels Increase Revenue
Partnering with travel companies can benefit hoteliers, potentially boosting revenue, increasing booking rates, and extending a hotel's reach into new and hard-to-access markets. In this article, you'll discover some of the advantages of a travel company partnership and be introduced to some of the biggest names in travel and tourism
Tourism Management: All You Need to Know About Tourism
The tourism industry is rapidly growing, and jobs in tourism management are becoming highly sought after. Working in this sector will offer many interesting roles, such as meeting new people and the opportunity to travel. If you have a passion for all things travel-related and are a people person, this
13 Travel Business Opportunities: Become a Part of the Travel Industry!
A travel business can be described as any business that falls within the travel industry. This includes hotels, restaurants, aviation, travel agencies, and much more. In this article, you can explore some of the best travel business opportunities and learn how to begin a new career in the travel industry.