What Digital Marketing Tools Will be Essential for Hotels in 2022?
Question for Our Hotel Marketing Expert Panel What digital marketing tools (e.g., software, platforms, etc.) will be essential for hotels in 2022? Our Marketing Expert Panel Adele Gutman - Culture and Guest Experience Expert, Hospitality Reputation Marketing Podcast Luminata Mardale - Director Of Marketing And Business Development, Vienna House Thomas Dieben - Founder, Becurious Tim Kolman - Commercial Strategy Expert, three&six Jolien Alferink - Hotel Marketing Consultant, Orange
Housekeeping Responsibilities: Learn About the Hotel Cleaning Tasks
The housekeeping department within a hotel plays a vital role in ensuring guests feel comfortable, safe, and satisfied over the course of their stay. In this article, you can explore the various housekeeping responsibilities, learn about the tasks that housekeeping staff work on, and understand the true value of the department. Table of Contents: What is Hotel Housekeeping? The Significance of Hotel Housekeeping The Trolley as a Tool for Handling Housekeeping Responsibilities 8 Most Vital
Metaverse and the Hotel Industry; The No. 1 Information Guide!
The concept of the metaverse hotel has been discussed a lot recently, and for a good reason, as the technology to make the metaverse a reality becomes more widespread and accessible. In this article, you can discover more about the metaverse and the various ways hotels can benefit from it in the future. Table of Contents: What is the Metaverse? How Can Businesses Use the Metaverse? What is the Difference Between Metaverse and Virtual Reality?
How Can Revenue Management Ensure Collaboration Amongst Hotel Teams?
Question for Our Revenue Management Expert Panel: Successful Total Revenue Management strategies rely on great communication between all hotel departments. What tips can you offer to Revenue Management teams to help ensure a collaborative effort? Our Revenue Management Expert Panel Patrick Wimble - Managing Director, Lightbulb Consulting Theresa Prins - Founder, Revenue Resolutions Chaya Kowal - Director of Revenue Management, Potato Head Family Paulo Aragao - Revenue Management
8 Revenue Management Trends Transforming the Hotel Industry
The hotel industry in 2025 is undergoing a profound transformation, driven by technological advancements, shifting guest expectations, and the demand for sustainable practices. Revenue management has become a cornerstone for success in the hospitality sector, leveraging data and innovation to maximize profitability. 8 Revenue Management Trends Transforming the Hotel Industry This article delves into the top trends reshaping revenue management in 2025 and how hotels are adapting with forward-thinking strategies. 1. AI and Machine Learning Revolutionizing Guest Experiences Artificial Intelligence (AI) and machine learning are revolutionizing the hotel industry by delivering hyper-personalized travel experiences. In 2025, these technologies are playing
Hotel Operations Guide: Learn How to Run Your Hotel Successfully
When guests assess a hotel's quality, they will largely be judging the effectiveness of hotel operations. However, these operations are made up of several interlinked departments, which must deliver on their own offering while collaborating with other departments to provide a seamless guest experience. In this hotel operations guide, you can learn more about hotel operations and how to run a successful hotel. Table of Contents: What is the Hotel Industry? What Are Hotel Operations?
5 Reasons Why Implementing RMS in High Season Makes Absolute Sense
Check-in lines, a full luggage store, and you running around, juggling hotel admin work, staff, customer service, marketing, and prices. Welcome to the high season. Amidst this chaos, implementing a new technology solution like a Revenue Management System (RMS) might be the last thing on your to-do list. However, here are five reasons why doing so during this time could be your best strategic move. 5 Reasons for RMS Implementation in High Season Below, you'll
4 New Technologies To Help Increase F&B Revenue
In modern hotels, generating income goes beyond room rates and prime locations. While these factors are undoubtedly important, a realm of untapped potential can significantly boost profitability: food and drinks revenue, also known as F&B. 4 New Technologies to Increase F&B Revenue By focusing on this dynamic aspect, hotels can
Hotel Conferences: Biggest Organizations & Reasons For Hoteliers to Attend
Hotel conferences are a great way to stay up-to-date with the latest trends, develop valuable relationships, and showcase your hotel's offerings. In this article, you will learn about hotel conferences, deepen your understanding of why they are beneficial, and explore some of the biggest organizations hosting these events. Table of
How to Drive Conversions on Your Website and Internet Booking Engine
It’s no secret that the hospitality industry is among the most competitive ecosystems in the global business landscape. Guests consider countless factors when deciding where to stay during their travels. In this article, you’ll learn how these user experience aspects differ and strategies for making the most of both. Understanding the