Do City Hotels Need to Stay Open or Close During the Pandemic?
In the wake of the COVID pandemic, it is fair to say that the hospitality and tourism industry has been hit hard. It has dealt with an unprecedented economic fallout as international travel became restricted, flights reduced, events cancelled or postponed, and attractions and entertainment venues closed for extended periods. This article addresses whether hotels should remain open or suspend operations entirely during the pandemic based on Italian hotels' performance in 2020. 2020 by the
Tips for Hotel Revenue Forecasting in a Constant State of Uncertainty
The global hospitality industry has had its fair share of large-scale disruptions since COVID-19 first struck, and the hotel sector faces an uncharted recovery period ahead. Hoteliers can gain ground by using agile, accurate, and holistic revenue forecasting. Modern Tools for Modern Challenges Are you using outdated technology at your hotel? Advanced, cloud-based solutions will help fulfil your security, connectivity, accessibility, and monetary needs. Using accurate, real-time projections to look at actual occupancy and space
Destination Management: How Tourism Adds Value to Your Destination
Destination management can play a vital role in helping unlock the many benefits associated with tourism while ensuring that your destination delivers something unique for travelers. In this article, you will learn more about destination management and how it can help ensure tourism adds value to your destination. Table of Contents: What is Destination Management? Why is Destination Management Important? How to Execute Destination Management 1. Place – What is the Destination? 2. People –
Revenue Manager: Tasks, Skills, Education, Salary, Courses and More…
The role of a revenue manager is one of the most important within hotels and similar organizations, assisting the business by optimizing financial performance. However, many people remain unclear about exactly what a revenue manager is, what tasks are connected to the job, the level of education required, and the salary. In this article, you can learn more about these aspects and build a much clearer picture of what 'revenue manager' really means. Table of
How to Write a Restaurant Description: A Complete Guide
How to write a restaurant description is a concept at the center of every great culinary experience. A well-crafted description lets you attract guests and enrich the experience of regulars. Succinctly describing your establishment is vital to success in today’s competitive market. In this article you’ll learn how to create and leverage a restaurant description to establish brand identity and attract loyal customers. Table of Contents: Understanding Restaurant Descriptions The Importance of Restaurant Descriptions Essential Elements of Restaurant Descriptions Establishing Your Identity Crafting Your Story Creating Atmosphere Digital Marketing Techniques Mobile Optimization Multi-Platform Strategy Local Search Success Advanced Writing Techniques
Potential Impact of ChatGPT and other LLMs on the Booking Process
Question for Our Revenue Management Expert Panel: How might the use of ChatGPT and other Large Language Models (LLM) affect the booking process? What impact might they have on revenue management? (Question by Massimiliano Terzulli) Our Revenue Management Expert Panel Massimiliano Terzulli - Revenue Management Consultant, Franco Grasso Revenue Team Oleksii Kapichin - Revenue Management Professional Pablo Torres - Director, TEDUKA Tanya Hadwick - Group Revenue & Yield
8 Social Media Marketing Tips to Promote Your Hotel
The rise of social media platforms like Facebook, Twitter, LinkedIn, and Instagram has meant that social media marketing is now more critical than ever before and provides many excellent opportunities for those in the hospitality industry. In this article, we take a closer look at social media marketing and its benefits and offer seven tips for those operating in the hotel industry to promote their business. Table of Contents What Is Social Media Marketing? 8
Hotel Management Companies: Top 8 Biggest Hotel Management Companies
Hotel management companies are a huge component of the hotel industry. These companies operate hotels for hotel owners. They range from small organizations that operate one or two establishments to large global businesses managing hotels all over the world. In this article, you'll learn everything you need to know about
Moving Ahead Towards The Light: The Hospitality Industry’s New Trials and Possibilities
There's no doubt that 2022 brought terrific developments for the hospitality industry. Most countries reopened their borders and did away with travel restrictions, and demand matched or even exceeded 2019 levels. However, it's not smooth sailing all around. Our sector faced many ongoing challenges due to the pandemic, and some
How To Upsell Throughout the Traveler Journey (+5 Best Practices)
Upsells are a simple, straightforward way to drive more revenue, increase engagement, and build customer loyalty. Implementing the right upsell strategy can improve the guest experience and your bottom line. Lodging businesses that leverage the power of upsells can increase guest satisfaction by allowing guests to customize their stay, build