An In-Depth Look at the Hospitality Sector
What aspects serve to define the hospitality industry? While many will provide common answers, such as accommodations and logistics, the single factor which underpins the entire concept involves customer satisfaction. Let us take a look at the different facets of the hospitality sector in great detail to appreciate its true scope. Table of Contents: What is the Hospitality Industry? An Overview of All Hospitality Sectors Accommodations Food and Drink Hospitality Related Concerns Video: Hospitality Sectors
The Smart Hotel System: 7 Ways to Make Your Hotel Smarter
The "smart hotel system" concept is now taking center stage regarding reputation, brand loyalty, and the average customer experience. This is why many properties leverage the benefits of a smart hotel room. Let's take a look at this concept in greater detail. What Amenities Does a Smart Hotel System Offer its Guests? The basic premise behind this type of service is the ability to provide hotel guests with immediate access to cutting-edge technology within their
Hotel ads: Advertising Strategies to Gain More Customers
As the hotel industry landscape changes, your hotel advertising strategies need to change with it. The right hotel ads strategy can distinguish between a successful and less efficient campaign. Your hotel ads strategy needs to target the right people at times when they're looking for a hotel like yours and offering what they want at the best possible price. What is a Hotel Advertisement? Hotel ads can take many forms. Traditional hotel ads might include
Blue Origin: Information About Blue Origin Space Flights
Blue Origin is a space tourism company that intends to deliver sub-orbital space flights for paying customers in the near future. With billionaire backing and multiple successful test flights, it is also one of the most promising options for customers hoping to experience space travel in the years ahead. In this article, you will learn more about space tourism, Blue Origin, the company's history, and its aims for the future. Table of Contents: What is
Why Revenue Management Systems Will Never Replace Human Revenue Managers
When the desktop computer came along, it needed human input. It’s no different with an RMS (revenue management system.) Even an AI-enabled RMS can’t think independently (and that’s a good thing!) You’ve probably heard plenty about AI (artificial intelligence) chatbots that learn from biased human language and “deep fakes,” which are the 21st c. version of Photoshop. These are just a few real-life concerns in today’s emerging AI. Yet, as hoteliers and a society, we face the fundamental problems of learning how to use AI effectively. Here’s the thing, when you think about RMS as a piece of software, you
5 Digital Strategies to Attract Remote Workers to Your Hotel
As companies worldwide shift their standards to allow for more remote roles and hybrid working models, the concept of the ideal workplace has become much more subjective. With this increased flexible work environment, people are embracing the digital nomad lifestyle. This offers the ability to log in from anywhere in the world, whether in cafes, co-working spaces, and, most importantly: hotels. Catering to Remote Work While the remote workers may not stay overnight, they may
Accommodation Service Providers: Successful Tips for More Revenue
Accommodation service providers include everything from hotels and hostels to bed and breakfast accommodations, motels, and serviced apartments. In this article, you can access relevant tips for all accommodation service providers to generate more customer revenue. Table of Contents: What is Accommodation Service? Accommodation Service Types Tips & Strategies to Increase Revenue for Accommodation Service Providers Clear and Logical Branding Efforts Consistent Revenue Management Strategy Ensure the Necessary Hotel Software is Installed Stay Up-To-Date with
7 Hotel Marketing Trends You Need to Know for 2022
Planning for 2022 is well underway, and your marketing strategy should be a big part of this planning. Getting your hotel in front of the right audience can help you to achieve your 2022 goals. With the emergence of new technologies and platforms, it's crucial to keep up with these
Tools of the Trade: Why Revenue Managers Need to Be Active Software Reviewers
A comprehensive approach to revenue management traditionally includes a number of different solutions from PMS, CRS, RMS, rate shopper, and business intelligence tools. But at a time when occupancy levels remain aberrantly low, what other tools, if any, should a revenue manager be aware of that can help increase revenue?
Guest segmentation: What It Is and How it Helps with Upselling
Understanding what your guests value when travelling is essential to successful upselling. But how can you ensure the right offer reaches the right person at the right time? Getting to know your guests and segmenting them is the key. In this article, you’ll learn how to segment your hotel guests