Tips for Inspiring and Maintaining B2C Guest Loyalty in Hospitality
Question for Our Hotel Marketing Expert Panel How can hotels successfully inspire and maintain guest loyalty in a B2C context? What are the best practices and tips for delivering results? (Question proposed by Adele Gutman) Our Marketing Expert Panel Thom de Graaf - Online Marketing Specialist, Orange Hotel Marketing Michael J. Goldrich - Founder & Chief Advisor, Vivander Luminita Mardale - Director Of Marketing And Business Development, Vienna
Hotel Bill Format: Essential Guidelines for Professional Hospitality Invoicing
A hotel bill format is a standard framework or template used to document charges a guest has incurred over the course of their stay. This includes the cost of the room itself, as well as the charges associated with additional services used. Having a hotel bill format in place is important because it allows for accurate record-keeping and transparent communication with guests. By using an established format or template, you can save time and prevent
How to Write a Hotel Welcome Card for Guests + 5 Free Examples
A hotel welcome card is a personalized note, left on a card for guests to read upon arrival. It is similar to a welcome letter, but will typically be shorter, including only the most essential information. Learning to write a hotel welcome card is important because these messages set the tone and provide details that enhance a guest's stay. Leaving a card is a small touch that can make a big difference to how guests
5 Essential Tips to Choose the right Property Management System
For those in the hospitality industry trying to run a successful hotel, a robust revenue management strategy is of the utmost importance, and a property management system (PMS) can assist greatly. In this article, you will find the uses of a property management system and read five tips to help you select the right one. Table of Contents: What Is a Property Management System? Why Is a Property Management System Important? 5 Tips On How to Choose a Property Management System 1. Carry Out a Needs Assessment 2. Establish a Clear Budget 3. Find a PMS With a Booking Engine
Top Marketing Campaign Tips to Drive Hospitality Recruitment
Question for Our Hotel Marketing Expert Panel Attracting hospitality industry talent remains a challenge. What are your tips for successful marketing campaigns that drive recruitment? What channels work best? (Question by Jolien Alferink.) Our Marketing Expert Panel Tamie Matthews - Revenue, Sales & Marketing Consultant, RevenYou Max Starkov - Adjunct Professor Hospitality Technology, New York University Stephanie Smith-Sparks - Founder, Cogwheel Marketing Jacopo Focaroli - CEO &
Accommodation Providers: Strategic Tips to Get More Revenue
If you've ever considered becoming an accommodation provider or already own accommodation and want to maximize your revenue, this article is for you. In this in-depth dive into accommodation ownership, you can learn about the many different types of accommodation available for travelers and how you can get more revenue as an owner. Table of Contents: What Is the Hotel Industry? The Role of Accommodation Owners Types of Accommodations Chain Hotels Campsite Hostel Homestay Glamping
Hospitality Jobs: Overview of All Channels to Find Your Next Job
Employers advertise hospitality jobs in various places, ranging from their own website to industry job boards and social media. For this reason, when you are in the process of conducting a job search, you must check multiple different channels. Here, you will find an overview of the main options available.
Revenue Management Automation; Does it Answer All Your Questions?
Over the past year, many discussions about revenue management have come up. This raised the debate around the relevance and importance of historical data. And, of course, the corona crisis tested revenue professionals’ trust in automated tools like Revenue Management Systems (RMS). The latter brought many hotels great results despite
Will the Appetite for Upselling Opportunities Continue Post-Pandemic?
Question for Our Revenue Management Expert Panel: With rising trends of staycations & workcations, is there a greater appetite amongst guests for upselling (e.g., room upgrades) post-pandemic to maintain physical distancing or to “treat” themselves? Our Revenue Management Expert Panel Patrick Wimble -