Guest Communication Tips to Improve Hotel Guest Engagement
Guest engagement has never been so important. As we move forward through the next couple of years, travelers will look for peace of mind when planning their trips. Hotels need to clearly communicate answers to questions, provide tailored offers, and be accessible to guests throughout the guest journey. Guest communication is key to this. Therefore, in this article, you can find 3 guest communication tips for hotels. Guest Messaging Provides Opportunities for Guest Communication Guests
How Hotels Can Combine Revenue Management and CRO?
One of the best and most common definitions of Revenue Management is “Selling the Right Room to the Right Client at the Right Moment at the Right Price in the Right Distribution Channel with the best commission efficiency”. Both Revenue Management and Conversion Rate Optimization (CRO) are data-driven, but they are slightly different. In this article, you can learn about the myths of CRO, how it relates to Revenue Management and how best to combine
6 Reasons Why Every Hotel Should Have a Virtual Reality Video
Interactive virtual reality video technology within the hospitality industry can provide a competitive advantage and allow customers to experience what a hotel is like before committing to a booking. However, there are also other advantages to utilizing this particular marketing method. In this article, you will learn more about six key reasons why every hotel operating today should have its own virtual reality video. What is Virtual Marketing? Virtual reality is technology-based, immersing users within
Why is an Integrated Online Booking System Important?
Simply put, if you want your property to be found on the internet, having a good online presence is critical. A large proportion of business and leisure travel is now researched and booked online, and thus hotel owners can no longer ignore the need for an integrated online booking engine. 7 Reasons Why is an Integrated Online Booking System is Important There are many advantages to using an online booking system, below we listed some
Boosting Occupancy: 7 Options for Hoteliers
"Heads in beds." While occupancy is not the only thing influencing the revenue success of a hotel, it's hard to say you're maximizing revenue if your occupancy levels are low. 7 Ways to Effectively Boost the Occupancy Today, guests typically have a wealth of options for determining precisely in which beds their heads will be resting. Hotel room supply is abundant in many locales. While app-based rental units are facing some headwinds, they remain a disruptive force for hoteliers looking to stake a claim and maintain their share of business. While price and discounting can help bring more guests in
Cruise Industry: All You Need to Know About Cruises!
The cruise industry provides unique experiences for customers, blending elements of transportation, hospitality, and entertainment. However, within the cruise industry, there are a variety of cruise line classifications and a number of different cruise types. In this article, you will be able to find out everything you need to know about cruises. Table of Contents: What is the Cruise Industry? What is a Cruise Line? 6 Biggest Companies Within the Cruise Industry Carnival Corporation &
How Virtual Reality is Transforming the Travel Industry
Virtual reality technology has recently taken the world by storm, with VR headsets becoming a mainstream consumer product. While the gaming industry has largely driven home adoption, those within other fields, including the travel industry, are increasingly realizing and exploring the technology's potential, especially as a marketing tool. In this post, you learn how VR is transforming the travel industry. Virtual Reality (VR) Technology Explained Virtual reality technology typically involves using a VR headset, which
What to Include in Your Hotel’s Brand Guidelines?
When potential guests interact with your hotel's brand for the first time, they develop an impression within seven seconds or less. Your brand identity is the personality that defines your hotel in your guest's eyes. This includes your visual design, unique selling point, brand values, value propositions, and how your
Different Types of Hotel Guests and Tips on How to Appeal to Them
Hotel guests have different circumstances and priorities, so hotels need to understand that there is no ‘one size fits all’ solution to attracting them. In this article, we will break down the main types of guests, provide tips for appealing to each guest type, and offer more general advice for
Hotel Investors: Pros and Cons of Investing in Hotels
Hotel investors can benefit from the potential for high yields, favorable tax rules, and access to hotel facilities while also diversifying their property portfolio. However, at the same time, it is sensible to look at possible disadvantages associated with investing in hotels too. This article lets you learn more about