5 Essential Video Marketing Tips for Hotels
Videos are an undeniably powerful marketing tool, especially for the hotel and travel industry. After all, they can capture the attention of the audience much quicker than text and have the power to generate extremely high traffic to your website. No wonder video marketing has taken the Internet by storm. This effective tool is so versatile that you can use it to promote your hotel’s services and build customer rapport. Table of Contents: What is Video Marketing? How Your Hotel Can Benefit From Video Marketing 360 and Virtual Reality Videos for The Hotel Industry Difference Between 360 and Virtual Videos
Top RMS Reports Every Hotel Revenue Manager Needs to Know
Revenue managers have no shortage of data at their fingertips. To visualize that data in an understandable and actionable way, here are some top RMS reports that every revenue manager should be familiar with. RMS Reports Every Hotel Revenue Manager Needs to Know Below you'll find top revenue management reports that every revenue manager should be familiar with to visualize data understandably. Pace Report The pace report reveals how well your pricing strategies are working:
Top Tips for Success in Content and Influencer Marketing Campaigns
Question for Our Hotel Marketing Expert Panel What advice can you offer to anyone considering a Content Marketing and/or Influencer Marketing campaign this year? (Question proposed by Sarah Dandashy) Our Marketing Expert Panel Sarah Dandashy - Travel & Hospitality Expert, Ask a Concierge Reshan Jayamanne - Digital Marketing & Sales Strategist, Bnb Optimized Adele Gutman - Culture and Guest Experience Expert, Hospitality Reputation Marketing Podcast Max Starkov -
Hotel Reputation Management Software Guide
Online reviews are extremely important for those in the hotel industry, as they help shape your wider reputation. This is precisely why many hotel owners and marketing leaders are coming to appreciate the benefits of hotel reputation management software. In this article, you will learn more about how these solutions
List of Hotel Metasearch Engines to Grow Your Hotel Bookings
Hotel metasearch engines provide an excellent opportunity for those in the hotel industry to reach more customers. This is because many potential guests turn to these platforms for price comparison purposes before making a booking. In this article, you will find out more about these platforms, along with a list
Hotel Press Release: Tips to Write a Successful News Release
Well-written press releases are a key communication channel in the hotel industry. Whether you want to announce company news, events, or the appointment of a new CEO, a hotel press release provides a unique opportunity to communicate this to the world. But not every press release will have the same