How Much Revenue Could Your Hotel Make From Upselling?
Upselling is a great way to boost both your guests’ experience and your revenue through paid upgrades and ancillary services. In this article you will learn how you can calculate additional revenue, made by upselling. Additionally you find a handy tool to help you to estimate the potential. Success Factors for Upselling A recently published benchmarking report shows that elements like property type (e.g. resort, downtown hotel, hostel…) and location (e.g. mountains, beach, downtown…) strongly impact
How Can a Chatbot Increase Your Direct Bookings?
Hotels often prioritize direct bookings because they result in wider profit margins and greater overall control. Therefore, many hotel owners are keen to explore new ways to encourage guests to book directly, and chatbots are emerging as one of the best options. In this article, you will find out how a chatbot can increase your direct bookings. The Importance of Direct Bookings Hotels try to encourage as many direct bookings as possible to optimize financial
11 Tips To Increase Your Hotel Bookings Through OTAs
Maximizing demand for rooms is a vital component of revenue management and long-term business success for hotels, and online travel agents, or OTAs, can be ideal for achieving this. However, hotel owners, marketers, and revenue managers must work to get the most from them. In this article, you will find out more about what an OTA can do for you and 10 tips for increasing the number of bookings you generate through these platforms. Table
Create And Optimise Your Google Hotel Ads Campaigns
Direct bookings are a possibility for Hotel Owners to receive more return on investment. With Google focusing more and more on the travel industry, Google Hotel Ads could play an important role to reach more travellers directly instead of through an online travel agency. In this article, you can find more info on how to create, manage and optimise your Google Hotel Ads campaigns. How To Get started With Hotel Ads? To start with Hotel
Successful Restaurant Revenue Management Strategies in 2026
Getting your restaurant revenue management strategy right can be critical for your business's success. In this article, you'll learn everything you need to know about revenue management: what it is, what it can do for your business, and how to craft and implement the perfect strategy. You'll also discover key tactics and ways to apply them to your restaurant. Table of Contents: What Is the Restaurant Industry? What Is Revenue Management? Why Is Restaurant Revenue Management Important? Revenue Management System (RMS) 8 Popular Restaurant Revenue Management Strategies in 2026 Demand Forecasting Dynamic Pricing Table Turnover Optimization Menu Engineering Competitive Pricing
Tourism Meaning: Learn About the Definition of the Tourism Industry
For those working in the industry, having a tourism meaning or definition at hand can be invaluable because it helps to reinforce the purpose of providing a great tourism experience. In this article, you can explore the meaning of tourism as a whole, the meaning of different forms, and the pros and cons of tourism as a concept. Table of Contents: Tourism Meaning A Brief History of Tourism Definition of Tourism vs. Definition of Travel
Restaurant Industry: Overview, Types, Examples and More
The restaurant industry is one of the largest components of the hospitality industry. It is focused on providing food services where customers can order food and eat it on the premises. In this complete guide, you can learn more about the restaurant industry, how it is defined, the different types of restaurants that exist, how the restaurant industry differs from the food service industry, and much more. Table of Contents: What is the Restaurant Industry?
Boost Hotel Revenue by Understanding Post-Covid Guest Booking Behavior
The most challenging period the global hospitality industry has faced to date is finally over in most regions. Lockdowns and travel restrictions are largely a thing of the past, and people are comfortable traveling again. But guest booking behavior has shifted. In this article, you’ll learn about 4 data-driven insights
What to Include in Your Hotel’s Brand Guidelines?
When potential guests interact with your hotel's brand for the first time, they develop an impression within seven seconds or less. Your brand identity is the personality that defines your hotel in your guest's eyes. This includes your visual design, unique selling point, brand values, value propositions, and how your
Different Types of Hotel Guests and Tips on How to Appeal to Them
Hotel guests have different circumstances and priorities, so hotels need to understand that there is no ‘one size fits all’ solution to attracting them. In this article, we will break down the main types of guests, provide tips for appealing to each guest type, and offer more general advice for