11 Tips To Increase Your Hotel Bookings Through OTAs
Maximizing demand for rooms is a vital component of revenue management and long-term business success for hotels, and online travel agents, or OTAs, can be ideal for achieving this. However, hotel owners, marketers, and revenue managers must work to get the most from them. In this article, you will find out more about what an OTA can do for you and 10 tips for increasing the number of bookings you generate through these platforms. Table
Create And Optimise Your Google Hotel Ads Campaigns
Direct bookings are a possibility for Hotel Owners to receive more return on investment. With Google focusing more and more on the travel industry, Google Hotel Ads could play an important role to reach more travellers directly instead of through an online travel agency. In this article, you can find more info on how to create, manage and optimise your Google Hotel Ads campaigns. How To Get started With Hotel Ads? To start with Hotel
By How Much Can Upselling Boost Your Hotel’s Revenue?
The importance of upselling within the hotel industry has increased over recent years. No wonder, because a good upselling strategy can significantly boost hotels revenue. But is upselling beneficial for every type of hotel? Is it worth for your hotel? In this article, you find a comparison of the upsell performance per type of hotel, based on a recent benchmark report. At the bottom of the article, you also find a link to download the
8 Corporate Travel Agents for Hotels to Gain More Business Travelers
Corporate travel agents specialize in organizing business trips and events for the employees of companies. By presenting your property correctly to these agents, including delivering real-time availability and rates, hotels can create the possibility to attract more corporate travelers. In this article, you learn what corporate travel agents are, why companies use them, and how they benefit hotels. You also find a list of 8 corporate travel agents to partner with. Table of Contents: What
Tips for Inspiring and Maintaining B2C Guest Loyalty in Hospitality
Question for Our Hotel Marketing Expert Panel How can hotels successfully inspire and maintain guest loyalty in a B2C context? What are the best practices and tips for delivering results? (Question proposed by Adele Gutman) Our Marketing Expert Panel Thom de Graaf - Online Marketing Specialist, Orange Hotel Marketing Michael J. Goldrich - Founder & Chief Advisor, Vivander Luminita Mardale - Director Of Marketing And Business Development, Vienna House Max Starkov - Adjunct Professor Hospitality Technology, New York University Nicole Sideris - Founder & Principal Consultant, X Hospitality Tamie Matthews - Revenue, Sales
Hotel Bill Format: Essential Guidelines for Professional Hospitality Invoicing
A hotel bill format is a standard framework or template used to document charges a guest has incurred over the course of their stay. This includes the cost of the room itself, as well as the charges associated with additional services used. Having a hotel bill format in place is important because it allows for accurate record-keeping and transparent communication with guests. By using an established format or template, you can save time and prevent
Front Office Technology: The Latest Tech for the Reception in 2026
Front office technology has seen significant development in recent years. Driven in part by the rise of COVID-19 and technological changes, these changes mean that today's front desk is different from the traditional reception office of the past. In this article, you'll learn about exciting developments in front-office technology and what they mean for your business. Table of Contents: What Is the Hotel Industry? What Is Front Office Technology? Why Is It Important to Follow
Hotel Operations Success: Save Time & Money with Housekeeping SOPs
Housekeeping SOPs (standard operating procedures) and digital checklists are not there to help managers guarantee consistency, accuracy, and quality. Their value lies in saving you time and money by ensuring your housekeeping team is full of hardworking, detail-oriented members. Learn how to unlock the true potential of housekeeping SOPs and
10 Tips in Building a Business Case for an RMS
When you're trying to get your team on board to purchase a revenue management system (RMS), there are a few key things you'll need to keep in mind. Of course, you already know the benefits of utilizing an RMS. Your company will earn more revenue, become more efficient, free up
Hotel Events: The Best 10 International Events to Inspire Hoteliers
Hotel events allow hoteliers to network, learn, and get inspired. It's easy to fall into a routine as a hotelier and become stagnant. Hospitality conferences, expos, and conventions allow you to discuss the challenges and lessons of recent years, picking up valuable information and fresh ideas. Here are 10 of