Getting Started with AI: A Step-by-Step Guide for Hoteliers
Adopting smart technology and artificial intelligence (AI) in the hotel industry has been a growing trend in the last few years, accelerated by the COVID-19 pandemic and subsequent staff shortages. Tools that enhance operational efficiency and appeal to guests are becoming increasingly popular - but how do you start choosing one that suits your hotel brand best? Catch up with AI to Avoid Staying behind Your Guests' Expectations According to a recent report by PwC, 70% of hotel managers are now turning to technology to automate operations and improve efficiency. While the hospitality sector will always value the human touch
Unlocking the Power of Personalization in Hotel Marketing
Personalization is all around us. You can completely print your cat’s face on M&M’s and customize name-brand sneakers. Your smart speaker recognizes your voice, and your streaming services offer recommendations based on the genres and artists you love.  In this article, you’ll learn how to deepen your engagement, increase conversion rates, grow loyalty, and drive more sales and revenue with personalization. The Need for Personalized Marketing Personalized interactions with brands are becoming so common that
10 Hotel Restaurant Management Tips to Impress Guests and Increase Efficiency
When you’re from the outside looking in, running a hotel restaurant appears to be very similar to running a separate food-service business. Besides, both companies are restaurants that specialize in food and hospitality. But, the truth is, hotel and restaurant management, on the other hand, is an art form in and of itself. A Recipe for Reaching Hotel Restaurant Management Goals In this article, you’ll find ten hotel restaurant management tips to help you impress
Let’s Get Digital: Creating a Smart Guest Journey for Your Hotel
Coronavirus threw a lot of well-established routines and best practices overboard without warning. Within only a few months, almost every aspect of hotel operations had to be re-examined and updated in ways nobody would have predicted at the start of 2020. To help you navigate this transition, this article sums
20 Hotel Website Mistakes To Fix To Avoid a Low Conversion Rate
The hospitality industry has strong competition and the rivalry for guests is going to be even more fierce these days. Hotels compete online for guests not only with other hotels but with other players, such as OTAs and Search Engines Hotel Markets. Therefore, hotels should ensure that their website attracts
Hotel Schools: Global List of Hotel Management Schools
Hotel schools provide a range of training on every topic you can think of about the hotel industry. At a hotel school, you might find courses covering everything from general management to accountancy. Hotel schools are vital to developing your career to its full potential. You'll learn about the top