7 Common Revenue Management Mistakes and How to Avoid Them
Imagine a well-located boutique hotel. The guests enjoy themselves, and while it's slow, it is low season. However, as high season approaches, many rooms remain empty while other nearby properties fill. What's Making Nearby Hotels More Attractive? On the surface, there's no obvious reason why guests are choosing the competition. A little sleuthing shows that these hotels use dynamic pricing and have had many favorable reviews. The reviews boost the property's brand reputation and visibility on search engines, translating into higher rates that customers are happy to pay. Dynamic pricing and recent reviews are only two ways hotels use revenue
Hotel Front Office: Learn About Tasks, Responsibilities, Roles & More
Front office hotel staff are among the most important employees in any modern property, as they are guests' regular contact points. In this article, you will learn about the front office department, its definition, the key tasks and responsibilities, and how technology can help the department. Table of Contents: What is the Front Office Department in a Hotel? The Importance of the Front Office in a Hotel What Are the Duties of a Front Office
Tourism Marketing: Brand New Marketing Tips to Boost Your Results in 2026
Adopting the right tourism marketing strategies can be vital to maximizing revenue, building brand awareness, and managing your company's reputation. In this article, you will find the latest tourism marketing tips for 2026, which you can use to optimize results and achieve your business objectives. Table of Contents: What is Tourism Marketing? Why is Tourism Marketing Important? 18 Tourism Marketing Strategies to Boost Your Results in 2026 1. Prioritize Hygiene and Safety Via Marketing Communication
Pricing Your Rooms in 2022 – Getting The Best Results in Times of Uncertainty
Cast your minds back to midnight on new years eve. You probably weren’t thinking about your room pricing. But if you had been, would you have felt confident about how demand will play out this year? How much would you bet on being right? If you are in charge of
What Digital Marketing Tools Will be Essential for Hotels in 2022?
Question for Our Hotel Marketing Expert Panel What digital marketing tools (e.g., software, platforms, etc.) will be essential for hotels in 2022? Our Marketing Expert Panel Adele Gutman - Culture and Guest Experience Expert, Hospitality Reputation Marketing Podcast Luminata Mardale - Director Of
Housekeeping Responsibilities: Learn About the Hotel Cleaning Tasks
The housekeeping department within a hotel plays a vital role in ensuring guests feel comfortable, safe, and satisfied over the course of their stay. In this article, you can explore the various housekeeping responsibilities, learn about the tasks that housekeeping staff work on, and understand the true value of the