11 Amazing Examples of 360 Video Hotel Tours
For hotel owners, it is important to keep up with the latest video marketing trends, and the 360-degree video hotel tour is one of the most significant trends of recent times. In this article, you will learn more about 360 movie technology, how it differs from the VR hotel offerings, and 11 of the best examples of its use within the hotel industry. Table of Contents: What is a 360 Video? What is the Difference
Hotel Management: Everything You Need to Know About Managing a Hotel
If you have ever dreamed of working in the hotel management industry, you should know that this type of job comes with many exciting and even challenging opportunities. To manage a hotel successfully, you will need certain skills and managerial knowledge. In this article, get detailed information on how to get started in the hotel management business. Table of Contents: What is The Hotel Industry? What is Hotel Management All About? What is the Difference
What Happens When a Franchise Becomes a Reputation Risk
It starts with a single post. A blurry photo, a furious caption, or a customer claimed to have suffered food poisoning at one franchise location. By morning, it’s trending. By noon, local news runs it. And by dinner, it’s a national headline. Corporate PR scrambles, franchisees panic, and search results fill with angry reviews. The International Franchise Association estimates that billions are lost every year to reputation crises. And once trust slips, it doesn’t just
Unlock Hidden Revenue: How Ancillary Sales Can Elevate Your TRevPAR
Is boosting ancillary revenue just one more thing on your already packed to-do list? It doesn’t have to be. If you’re already offering extras or promoting additional services, you're on the right track. And if you’ve started using automation tools to streamline upselling and improve guest spend, even better. Still, one key opportunity often goes overlooked: factoring ancillary revenue into your pre-booking and pricing strategies. What if you could integrate that potential value earlier in
Hotel Energy Solution: Save Money and The Planet
The right hotel energy solution is a major concern for any hotel business. Rising energy costs can dramatically affect your bottom line. In addition, today's eco-minded travelers are increasingly concerned with the impact of their stay on the environment. In this article, you'll learn how your hotel business can reduce costs, attract more guests, and care for the planet at the same time. Table of Contents: Understanding the Hotel Industry: Hospitality, Accommodation and More Sustainable Stays, Powering Up Profits: The Importance of Energy Efficiency for Hotels Fueling the Hotel Industry: Introducing the Major Energy Resources that Power Hotels Practical Tips
What Was the Biggest Challenge That Shaped My Marketing Career?
Question for Our Hotel Marketing Expert Panel What has been the most significant challenge you've overcome in your marketing career? What was the most important lesson you learned, and from whom? (Proposed by Moriya Rockman) Our Marketing Expert Panel Michael J. Goldrich - Founder & Chief Advisor, Vivander Cory Falter - Partner, Lure Agency Stephanie Smith-Sparks - Founder, Cogwheel Marketing Ask Our Panel a Question Join Our
Is Predictive Personalisation in Hospitality a Risk or Opportunity?
Question for Our Revenue Management Expert Panel: Does predictive personalisation in hospitality truly enhance the guest experience, or does it risk limiting spontaneity and the thrill of discovery? (Question proposed by Nikolas Hall) Our Revenue Management Expert Panel Tamie Matthews - Revenue, Sales & Marketing Consultant, RevenYou Massimiliano Terzulli - Revenue Management Consultant, Franco Grasso Revenue Team Mariska van Heemskerk - Owner, Revenue Management Works Chaya Kowal -
21 Key Technology Trends Emerging in the Travel Industry in 2026
Technology is crucial to the tourism and travel industry, helping businesses with day-to-day operations while improving the customer experience. For this reason, hotels, airlines, restaurants, and other companies must keep up with the latest technology trends within the travel industry. In this article, you can learn more about the new
10 Valuable Tips to Manage Your Hotel Career
Hotel careers can be rewarding, challenging, and varied. Yet, regardless of whether you are seeking an entry-level job to get your foot in the door, or hoping to take the next step up the career ladder, there are certain things you can do to maximize your chances of finding a
20 City Marketing Strategies to Attract More Travelers in 2026
Effective city marketing strategies can assist local governments, tourist boards, hotels, travel companies, and other businesses by helping to attract more travelers to the city in question. In this article, you will learn more about city marketing, what it entails, and some of the main techniques that can help you