News2020-01-29T13:02:29+01:00




10 Best Hotel Booking Apps to Maximize Revenue and Visibility

Hotel booking apps have become a necessity in today's digitally driven market. The apps pose some unique challenges for hoteliers. However, the advantages dwarf these initial speed bumps. Apps make it easier for potential guests to find you and lock in their reservations. Likewise, visibility within the digital ecosystem gives you a significant competitive advantage. The benefits will continue to grow as mobile booking further dominates the industry. In this article, you'll learn about the

Top Revenue Management Trends for Luxury Hospitality in 2025

Question for Our Revenue Management Expert Panel:  What are the most important revenue management trends that should be on the radar of the luxury hospitality segment this year? (Question proposed by Pallavi Gaonkar)  Our Revenue Management Expert Panel Pallavi Gaonkar - Director of Revenue, Ayada Maldives Kathryn Baker - COO, TCRM (Total Customized Revenue Management) Pablo Torres - Hotel Consultant Heiko Rieder - Senior Vice President Commercial &

Top Hotel Marketing KPI Recommendations from Hospitality Leaders

Question for Our Hotel Marketing Expert Panel Beyond ROAS (Return on Ad Spend), which digital marketing KPIs best help hotels track performance and align with their commercial strategy? (Question proposed by Stephanie Smith) Our Marketing Expert Panel Moriya Rockman - Chief of Marketing, Smiling House Luxury Global Michael J. Goldrich - Founder & Chief Advisor, Vivander Thom de Graaf - Online Marketing Specialist, The Orange Studio Kamila

Broadened Horizons: 3 Ways Revenue Management Tools Can Influence Commercial Success

If you think of revenue management tools as solely a means for rolling out dynamic pricing strategies and making the most out of the demand for your property’s room inventory, it’s time to challenge that assumption. While these tried-and-true capabilities are a staple at most hotels, today’s advanced revenue management systems are making great strides in breaking down the barriers between sales, revenue management, and marketing - and all to the benefit of hoteliers’ bottom

Why Hotel Analytics Should Be in Everyone’s Hands

Data has become the new language of hospitality, but not everyone in the hotel industry speaks it fluently. Too often, analytics live in reports seen only by a few, while decisions are made by many. In today’s fast-moving market, that’s a luxury no hotel can afford. Making analytics accessible to everyone isn’t a trend; it’s a competitive necessity. The Hidden Cost of Data Hierarchies Walk into any hotel and ask who really uses data day to day. You’ll usually hear: “Revenue management, finance… maybe marketing.” Everyone else is waiting for a report or an explanation. This “data privilege” creates an

Food and Beverage Analytics Driving Hotel Profitability Growth

In lifestyle and full-service hotels, Food and Beverage (F&B) can generate 40–50% of total revenue. Sustaining profitability means attracting and retaining high-value guests, boosting in-house spending, ensuring satisfaction, and controlling costs. Yet data silos make this difficult, with PMS, POS, and finance systems often disconnected. While hotels focus on room revenue, F&B is equally essential, especially in resorts and lifestyle properties. In this article, you’ll learn strategies and tools to optimize F&B performance and profitability.

AI in Hospitality: New Trends in Booking Behavior and Distribution

What did you think when ChatGPT first came out? Maybe you were in the “nice, but useless gadget” camp. Or did you immediately see it as a powerful tool that will shake up our industry? The latter has proven true. Artificial intelligence (AI) tools have only been available for a short time. But you can already see an impact in many areas of the hospitality industry. That goes for both hotels and travelers. Let’s look

How to Write a Hotel Welcome Card for Guests + 5 Free Examples

A hotel welcome card is a personalized note, left on a card for guests to read upon arrival. It is similar to a welcome letter, but will typically be shorter, including only the most essential information. Learning to write a hotel welcome card is important because these messages set the

Top Tips to Keep Hotel Revenue Management Teams Trained and Updated

Question for Our Revenue Management Expert Panel: What are the most impactful ways to ensure a hotel's Revenue Management team stays up to date with industry trends and best practices? (Question proposed by Diego Fernández Pérez De Ponga) Our Revenue Management Expert Panel

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