10 Best Hotel Booking Apps to Maximize Revenue and Visibility
Hotel booking apps have become a necessity in today's digitally driven market. The apps pose some unique challenges for hoteliers. However, the advantages dwarf these initial speed bumps. Apps make it easier for potential guests to find you and lock in their reservations. Likewise, visibility within the digital ecosystem gives you a significant competitive advantage. The benefits will continue to grow as mobile booking further dominates the industry. In this article, you'll learn about the
Top Revenue Management Trends for Luxury Hospitality in 2025
Question for Our Revenue Management Expert Panel: Â What are the most important revenue management trends that should be on the radar of the luxury hospitality segment this year? (Question proposed by Pallavi Gaonkar)Â Our Revenue Management Expert Panel Pallavi Gaonkar - Director of Revenue, Ayada Maldives Kathryn Baker - COO, TCRM (Total Customized Revenue Management) Pablo Torres - Hotel Consultant Heiko Rieder - Senior Vice President Commercial &
Top Hotel Marketing KPI Recommendations from Hospitality Leaders
Question for Our Hotel Marketing Expert Panel Beyond ROAS (Return on Ad Spend), which digital marketing KPIs best help hotels track performance and align with their commercial strategy? (Question proposed by Stephanie Smith) Our Marketing Expert Panel Moriya Rockman - Chief of Marketing, Smiling House Luxury Global Michael J. Goldrich - Founder & Chief Advisor, Vivander Thom de Graaf - Online Marketing Specialist, The Orange Studio Kamila
Broadened Horizons: 3 Ways Revenue Management Tools Can Influence Commercial Success
If you think of revenue management tools as solely a means for rolling out dynamic pricing strategies and making the most out of the demand for your property’s room inventory, it’s time to challenge that assumption. While these tried-and-true capabilities are a staple at most hotels, today’s advanced revenue management systems are making great strides in breaking down the barriers between sales, revenue management, and marketing - and all to the benefit of hoteliers’ bottom
What Was the Biggest Challenge That Shaped My Marketing Career?
Question for Our Hotel Marketing Expert Panel What has been the most significant challenge you've overcome in your marketing career? What was the most important lesson you learned, and from whom? (Proposed by Moriya Rockman) Our Marketing Expert Panel Michael J. Goldrich - Founder & Chief Advisor, Vivander Cory Falter - Partner, Lure Agency Stephanie Smith-Sparks - Founder, Cogwheel Marketing Ask Our Panel a Question Join Our Expert Panel "Getting my foot in the door was the hardest challenge. I saw a job that was a perfect
The Enduring Allure of Travel: Exploring the World and Ourselves
Travel is more than just visiting new destinations. It is an expression of curiosity, connection, and discovery. From exploring distant cultures to escaping daily routines, travel enriches our understanding of the world and ourselves. It unites people across borders, fuels economies, and inspires lifelong learning through meaningful experiences. Whether for adventure, relaxation, or personal growth, every journey tells a story about who we are and what we seek. In this article, you'll learn how travel
Hotel Profit Management Redefining Performance for the Future
For years, revenue management was the commercial heartbeat of hotels: optimizing room rates, forecasting demand, and filling beds efficiently. But the landscape has shifted. Relying solely on RevPAR is like saying you watched a movie after watching the trailer; you may know what it is about, but you miss the full plot. To thrive in a world of rising costs and demanding owner expectations, hotels must embrace total profit management. Profitability is the scoreboard that
Revenue Strategy for Resorts and All-Inclusives: Exploring the Challenges and Opportunities
Wouldn’t it be nice if effective revenue management for resorts and all-inclusive properties were as relaxing as the guest experiences they offer? While commercial success at these complex properties will likely never be akin to sipping mojitos poolside (one can dream, though), today’s advanced revenue management technology can simplify and
Guest Experience Trends Shaping 2025 and Beyond
The hospitality industry made a remarkable recovery in 2024, contributing a record-high $11.1 trillion to global GDP. But beyond financial success, what is truly driving this transformation? Guest expectations are evolving, and AI-driven insights, along with online reputation management, are reshaping the industry. Understanding these trends is crucial for hoteliers
Why River Cruises Are the Next Frontier in Sustainable Luxury Travel
River cruises represent the next frontier in sustainable luxury travel. These ships glide quietly along scenic waterways, offering intimate experiences without the carbon footprint of mega‑liners. Their smaller size means lower energy use and emissions, while hybrid engines and solar panels ensure quieter, cleaner journeys. A Natural Fit for Sustainability