Revenue Management System: Not Just for Booms, but for Bumps Too
When a big event is on the horizon, expectations run high. You plan for full occupancy, increase your rates, and prepare your team. But what happens when the bookings don’t come as expected? That’s when a revenue management system becomes more than a nice-to-have. In this article, we’ll explore how a revenue management system (RMS) helps hoteliers navigate that gap between forecast and reality, using real examples from the Eurovision Song Contest 2025 in Basel
Revenue Strategy for Resorts and All-Inclusives: Exploring the Challenges and Opportunities
Wouldn’t it be nice if effective revenue management for resorts and all-inclusive properties were as relaxing as the guest experiences they offer? While commercial success at these complex properties will likely never be akin to sipping mojitos poolside (one can dream, though), today’s advanced revenue management technology can simplify and streamline the elements needed to make it happen. Key Challenges for Resort Revenue Management Before getting into the weeds of how this is accomplished, it
Guest Experience Trends Shaping 2025 and Beyond
The hospitality industry made a remarkable recovery in 2024, contributing a record-high $11.1 trillion to global GDP. But beyond financial success, what is truly driving this transformation? Guest expectations are evolving, and AI-driven insights, along with online reputation management, are reshaping the industry. Understanding these trends is crucial for hoteliers aiming to stay ahead in 2025 and beyond. 8 Guest Experience Trends Shaping 2025 and Beyond Here are eight guest experience trends that will shape
Why River Cruises Are the Next Frontier in Sustainable Luxury Travel
River cruises represent the next frontier in sustainable luxury travel. These ships glide quietly along scenic waterways, offering intimate experiences without the carbon footprint of mega‑liners. Their smaller size means lower energy use and emissions, while hybrid engines and solar panels ensure quieter, cleaner journeys. A Natural Fit for Sustainability River cruises are commonly smaller than ocean liners. They carry fewer guests. Engines are less powerful. That means lower energy use and emissions than big
How Unified Guest Data Cuts OTA Costs and Grows Direct Bookings
Every night, guests check into your hotels. They share their names, email addresses, preferences, and payment details. They order room service, book spa treatments, connect to Wi-Fi, and leave reviews. Then they check out, and most of that data either disappears into a disconnected system or sits untouched in a spreadsheet no one opens again. For independent hotel groups across Europe, this is the quiet cost no one talks about. And no, we're not talking about OTA commissions or the rising cost of Google Ads, even though those are painful enough. In this article, you'll learn about the slow, steady
The Myth of “Full = Profitable” in Hotels
On paper, everything looks fantastic. Occupancy is high, revenue is growing, and hotel teams are running at full speed. And yet… profitability still feels weirdly fragile. Many hotels’ results look great on paper, the kind you’d happily show in a meeting, but volume doesn’t always buy peace of mind. In this article, you'll learn why traditional hotel metrics fall short and how a profit-first mindset helps you protect margins, simplify decisions, and sleep a little
How to Use Artificial Intelligence in the Hospitality Industry
As computer technology has advanced, artificial intelligence has become more reliable, enhancing its standing within the business world. Indeed, hospitality companies increasingly use AI to carry out customer service tasks, especially important within hotels and resorts. In this article, you get a closer look at which way artificial intelligence is revolutionizing the hospitality industry. Table of Contents: What Is Artificial Intelligence? Why Is Artificial Intelligence Becoming Important in the Hospitality Industry? Benefits of Using Artificial
17 Online Travel Agents (OTAs) to Increase Your Hotel Bookings
The role of an online travel agency, or OTA for short, has become increasingly important within the hotel industry, because they provide a convenient way for customers to compare hotels and book them over the internet, from the comfort of their home or on the go. In this article, you
11 Amazing Examples of 360 Video Hotel Tours
For hotel owners, it is important to keep up with the latest video marketing trends, and the 360-degree video hotel tour is one of the most significant trends of recent times. In this article, you will learn more about 360 movie technology, how it differs from the VR hotel offerings,
Hotel Management: Everything You Need to Know About Managing a Hotel
If you have ever dreamed of working in the hotel management industry, you should know that this type of job comes with many exciting and even challenging opportunities. To manage a hotel successfully, you will need certain skills and managerial knowledge. In this article, get detailed information on how to