How Can Hotels Stay Competitive Without Slashing Last-Minute Rates?
Question for Our Revenue Management Expert Panel In markets where last-minute rates are often dropped, what pricing strategy will help keep hotels competitive without jeopardising long-term revenue goals? (Question by Mariska van Heemskerk) Our Revenue Management Expert Panel Tamie Matthews - Revenue, Sales & Marketing Consultant, RevenYou Massimiliano Terzulli - International Business Developer, Franco Grasso Revenue Team Tanya Hadwick - Group Revenue & Yield Leader, SunSwept Resorts
How Personal Branding Can Help Drive Hotel Sales Revenue?
Question for Our Hotel Marketing Expert Panel Why is personal branding essential for hospitality sales professionals to build strong client relationships and drive B2B revenue? (Question by Cory Falter) Our Marketing Expert Panel Cory Falter - Partner, Lure Agency Pablo Torres - Hotel Consultant Moriya Rockman - Chief of Marketing, Smiling House Luxury Global Michael J. Goldrich - Founder & Chief Advisor, Vivander Ask Our Panel a
Remote Work Tools For Hotel Teams: Improving Productivity Beyond The Office
Remote work is changing how hotel teams communicate, plan, and complete daily tasks. While hotels still depend on in-person service, many behind-the-scenes activities can now be managed from different locations, departments, or workstations. The right tools help staff share updates, track responsibilities, access documents, and stay connected without slowing operations down. In this article, you’ll learn how remote work tools support hotel teams, improve productivity, simplify communication, and create smoother workflows beyond the traditional office
Revenue Beyond Rooms: A Guide to Maximize Total Guest Value
Hotel revenue management is no longer limited to pricing rooms and protecting RevPAR. Rising costs, changing guest behavior, and growing demand for experiences are pushing hotels to rethink where revenue comes from and how value is captured. Today, guests spend across multiple touchpoints, both on and off property, creating new opportunities for hotels to increase total booking value. In this article, you will learn how revenue leaders can move beyond room-centric thinking and build strategies
How Unified Guest Data Cuts OTA Costs and Grows Direct Bookings
Every night, guests check into your hotels. They share their names, email addresses, preferences, and payment details. They order room service, book spa treatments, connect to Wi-Fi, and leave reviews. Then they check out, and most of that data either disappears into a disconnected system or sits untouched in a spreadsheet no one opens again. For independent hotel groups across Europe, this is the quiet cost no one talks about. And no, we're not talking about OTA commissions or the rising cost of Google Ads, even though those are painful enough. In this article, you'll learn about the slow, steady
Hotel Room Cleaning Strategies for Better Hotel Performance
Hotel room cleaning is the process of preparing, sanitizing, and servicing a room, so it is ready for the next guest. It can involve everything from vacuum cleaning and changing bed sheets to carrying out inspections and wiping surfaces. Cleaning is essential for living up to guest expectations and forms a major component of the housekeeping department's workload. It makes your hotel presentable, ensures hygiene standards are upheld, and protects your guests. In this article,
How AI Voice Agents Can Improve Guest Communication in Hotels
Guest communication is one of the first things people notice about a hotel. A guest may call before booking a room. Another guest may call after reaching the airport. Someone may ask about check-in time, breakfast, parking, Wi-Fi, room service, and many other small things. These questions may look simple, but they matter a lot. When guests get a clear answer quickly, they feel relaxed. They feel the hotel is active and helpful. But when
Remote Work Tools For Hotel Teams: Improving Productivity Beyond The Office
Remote work is changing how hotel teams communicate, plan, and complete daily tasks. While hotels still depend on in-person service, many behind-the-scenes activities can now be managed from different locations, departments, or workstations. The right tools help staff share updates, track responsibilities, access documents, and stay connected without slowing operations
Revenue Beyond Rooms: A Guide to Maximize Total Guest Value
Hotel revenue management is no longer limited to pricing rooms and protecting RevPAR. Rising costs, changing guest behavior, and growing demand for experiences are pushing hotels to rethink where revenue comes from and how value is captured. Today, guests spend across multiple touchpoints, both on and off property, creating new
Hotel Reception Staff Role in Revenue Management Success
Your hotel can do everything right, but if your customers aren’t happy, that can lead to a loss of revenue. Why? Unhappy customers leave negative reviews, and that affects future bookings. The Importance of a Positive Hotel Reputation Recently, while browsing some online property reviews, one stood out. "... we