News2020-01-29T13:02:29+01:00




20 Country Marketing Strategies to Attract More Tourists in 2026

One of the most important tasks of a tourist board organization or DMO is to research and analyze the main objectives of your country's marketing plan to drive tourist traffic to your target region. There are several ways you can promote your country. This article gives insights into the best country marketing strategies that help attract more visitors in 2026. Table of Contents: What Is Country Marketing? Why Is Country Marketing Important? Who Is Responsible

Balancing System and Manual Forecasts for Ideal Hotel Budgeting

Question for Our Revenue Management Expert Panel: What is the “ideal” budget process for hotels? Is it relying entirely on tech-based forecasting, or also maintaining manual forecasts to ensure accuracy? (Question proposed by Mariska van Heemskerk) Our Revenue Management Expert Panel Niko Krauseneck - Founder, RevenueRebel Massimiliano Terzulli - Revenue Management Consultant, Franco Grasso Revenue Team Chaya Kowal - Director of Revenue Management, Potato Head Family Dermot Herlihy

How Can Independent Hotels Boost Direct Bookings Against OTAs?

Question for Our Hotel Marketing Expert Panel Independent hotels face strong competition for direct bookings in an OTA-dominated market. What strategies can they use to convert guests through their own channel? (Question proposed by Max Starkov) Our Marketing Expert Panel Max Starkov - Adjunct Professor Hospitality Technology, New York University Moriya Rockman - Chief of Marketing, Smiling House Luxury Global Tamie Matthews - Revenue, Sales & Marketing

Best Luxury Travel Bags for Men

Alright, look - travel squeezes your life into strange little pockets. One minute you're gliding out of a car at Terminal 4 feeling like you've finally gotten ahead of your life, and the next minute you're sweating through a last-minute gate change and pretending your bag isn't low-key sabotaging you. A bag sets the tone. A good one calms you down, keeps your gear where it belongs, and gives you that "okay, I'm not falling

Discover Examples of Artificial Intelligence (AI) in the Hotel Industry

AI in hotels describes the use of artificial intelligence technology in the hotel industry. This technology is increasingly used to automate processes, analyze vast amounts of data, and deliver next-level personalization. Modern AI technology has become a significant benefit for the industry as it deals with challenges like labor shortages and rising costs. AI can also be used to reduce human error, which can enhance your hotel's reputation. In this article, you can take a deep dive into the growing role of artificial intelligence technology for hotels, explore its various uses, and discover how to overcome some of the challenges

Celebrities Living in Cyprus: Where Famous People Reside

Cyprus isn't only about beaches and camera-toting tourists. It's an ideal hideaway. That is why the topic of celebrities living in Cyprus isn't just gossip - it's a real trend. Stars are also people, and they get tired of constant attention. They want a place where they can go out for coffee in casual clothes, and no one chases them for autographs. That's where they find peace. In this article, you’ll learn why celebrities choose

Why Hoteliers Trust AI-Powered Pricing Over Guesswork

Are your room rates helping your hotel grow, or quietly holding it back? Pricing decisions directly affect occupancy, revenue, and competitiveness, yet today's hotel market moves too fast for guesswork. Demand shifts suddenly due to events, weather, and changing traveler behavior, making manual pricing increasingly risky. This is why more hoteliers are turning to AI-powered revenue management systems. These tools analyze real-time data, predict demand, and adjust prices continuously. In this article, you'll learn why

How Can Independent Hotels Boost Direct Bookings Against OTAs?

Question for Our Hotel Marketing Expert Panel Independent hotels face strong competition for direct bookings in an OTA-dominated market. What strategies can they use to convert guests through their own channel? (Question proposed by Max Starkov) Our Marketing Expert Panel Max Starkov

Best Luxury Travel Bags for Men

Alright, look - travel squeezes your life into strange little pockets. One minute you're gliding out of a car at Terminal 4 feeling like you've finally gotten ahead of your life, and the next minute you're sweating through a last-minute gate change and pretending your bag isn't low-key sabotaging you.

Greek Residency by Property Investment in 2026: A Full Overview

Greece continues to attract global investors seeking residency in Europe through a stable and transparent investment framework. As many countries tighten their migration policies, Greece remains open to international applicants, offering flexibility, security, and long-term value. The program provides access to European travel, education, healthcare, and business environments, while allowing

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