The Insights & Misconceptions of Social Selling in Hospitality
Question for Our Hotel Marketing Expert Panel What is the impact of social selling in hospitality? What are the best practices for success? Are there any misconceptions about it and if so, why? (Question proposed by Cory Falter)Â Our Marketing Expert Panel Cory Falter - Partner, Lure Agency Moriya Rockman - Chief of Marketing, Smiling House Luxury Global Max Starkov - Adjunct Professor Hospitality Technology, New York University
The Basics of Revenue Management Explained!
Revenue management is concerned with optimizing financial results and is especially popular in industries like hospitality, which must contend with high fixed costs and a perishable inventory. For example, hotels have a certain number of rooms and fixed costs, which must be met regardless of how many rooms are sold. In such industries, revenue management predicts demand and optimizes inventory and price availability. When utilized correctly, this will ultimately result in higher revenue. Table of
Guests Expectations in 2025: A Complete Guide on How to Engage Travelers
As time passes and technology keeps evolving, we enter into a new era of guest expectations. As we've said before, it's no longer enough to meet their needs simply, the challenge now lies in exceeding them. What they wanted three years ago is not the same as what they want today or what they will want tomorrow. This leaves no other option but to adapt. Today, the burning question on every hotelier's mind is: What
Revenue Management is About Much More Than Pricing
When hoteliers, hotel owners, or management seek the help of a revenue management consultant or outsourcing company, they often mention something like, "We've casually practiced revenue management in the past." As the consulting engagement kicks off, these hospitality professionals will say they understand the discipline even though they lack a structured approach. Yet, revenue management is all about structure. Pricing is Just a Fraction of the Revenue Management Approach As the revenue management consultant digs
Hotel Activities: Essential Guide to Engaging Guest Experiences
Hotel activities are the various things guests can do for enjoyment during their stay. Examples can range from spa treatments and live entertainment, to city tours and outdoor adventure activities. The hotel activities on offer can make a huge difference to the guest experience, helping to create memorable moments. Designing your hotel to offer interesting or unique activities can help separate your hotel from rivals. In this article, you will discover some of the most engaging activities offered by hotels and learn how these contribute to business success. You will also find best practices and strategies for implementing activities effectively.
Common Travel Insurance Mistakes Travelers Make and How to Avoid Them
Having insurance acts as a crucial financial safety net for upcoming international trips. It offers protection against medical emergencies, trip disruption, and unexpected losses during a journey. When selected thoroughly, it helps travelers to manage uncertainties with clarity. In this aspect, identifying the most common travel insurance mistakes and learning how to avoid them can help you select appropriate travel insurance for your next trip. Four Common Travel Insurance Mistakes Travelers Make Below are the
Celebrities Living in Cyprus: Where Famous People Reside
Cyprus isn't only about beaches and camera-toting tourists. It's an ideal hideaway. That is why the topic of celebrities living in Cyprus isn't just gossip - it's a real trend. Stars are also people, and they get tired of constant attention. They want a place where they can go out for coffee in casual clothes, and no one chases them for autographs. That's where they find peace. In this article, you’ll learn why celebrities choose
Hotel Folio: Essential Guide for Effective Guest Billing Management
A hotel folio is a detailed financial document, breaking down the charges a guest has incurred during a stay. These itemized documents are now typically created and stored digitally, allowing for real-time changes. Hotel folios play an important role in providing transparency to guests and delivering accurate billing. Accuracy and
A Canadian Rail Adventure Guide from Toronto to Vancouver
The romance of crossing Canada by train is undeniable. Swapping cramped flights for panoramic views and a gentle rail rhythm is a dream for many. But that dream often brings practical questions: How do you pack for four days on board? What about luggage access? How do you manage time
How to Find Yoga Retreats in Australia for Wellness Travel
Feeling drained, disconnected, and overwhelmed has become the new normal for many. Despite ticking boxes and chasing goals, genuine well-being often slips through the cracks. If you're craving real balance, it's time to prioritize self-care and wellness. One of the most effective and restorative ways to do this is by