How Augmented Reality is Transforming the Hospitality Industry
In recent years, augmented reality (AR) has emerged as a vital marketing tool, allowing businesses to change how customers perceive their environment. The technology is extremely valuable to the hospitality industry because hotels essentially sell a physical environment that can be enhanced through AR. Here, you learn how AR is improving the hospitality industry. What Is Augmented Reality? Augmented reality alters a person's perception of their physical surroundings through the use of computer technology. It
How Virtual Reality (VR) can Enrich the Hospitality Industry
Virtual reality, or VR for short, is one of the biggest emerging technology trends, and the business world is gradually coming to terms with the various opportunities it provides. Virtual reality appeals to those in the hospitality industry because it can digitally transport potential customers to a hotel or travel destination. This article teaches how hotels can leverage virtual reality to boost business results. Table of Contents: What Is Virtual Reality? Reasons for Virtual Reality
Smart Hotel: What Are the Benefits for Hotel Owners and Guests?
One of the most important technological trends within the hotel industry today is the rise of smart hotel technology. This technology can benefit both hotel owners and guests alike, potentially improving financial results as well as the customer experience itself. In this article, you will learn more about a smart hotel, why technology is becoming so important, and the various plus points. Table of Contents: What Is a Smart Hotel? Why Every Hotel Should Become
Social Media Marketing for Restaurants: Best Practices
Social media marketing for restaurants is one of the most powerful tools for increasing footfall and enhancing revenue. Most people use social media and are likely to look for restaurant recommendations on their favorite platforms. Marketing on social media is the ideal way to promote your business. In this article, you'll learn key strategies for social media marketing. Table of Contents: What Is the Restaurant Industry? What Is Social Media Marketing for Restaurants? Key Performance
Discover The Latest Business Travel Trends Business Travelers Desire
Business travel is growing. As a result, hotels and others in the travel industry are looking to attract more business travelers, but to do so effectively, you need to know what those travelers are looking for. In this article, you will learn more about the latest trends influencing modern business travel decisions. Table of Contents: What is Business Travel? Business Travel is Growing 15 of the Latest Business Travel Trends 1. Bleisure Travel 2. Personalization 3. Sustainable Business Travel 4. The Internet of Things (IoT) 5. Sharing Economy 6. Customer Experience 7. Virtual Reality 8. Healthy Options 9. Workspaces With
Late Check-Out Hotel Strategies: A Comprehensive Guide for Hoteliers
Late check-out hotel strategies are based on allowing guests to extend their stay beyond the standard check-out time. Hotels will often charge guests extra for the option of checking out late. These strategies are important for the guest experience because they add an extra level of convenience. In addition, late check-out can be important for hotels because it provides an extra revenue stream and can boost positive feedback. In this article, you can read all
Interview with Founder and CEO Vassilis Syropoulos of Juyo Analytics
In this article, we're interviewing Vassilis Syropoulos. Vassilis is the founder and CEO of Juyo Analytics. He founded the company to provide a consolidated analytics solution for the hospitality industry. One which makes it easy to work with complex data using an easy-to-understand interface. Can you tell us a bit about yourself? It's all right there in my name. I'm Greek and grew up in a small village
Hotels with Late Check-Out: Why Improve Guest Satisfaction
Hotels with late check out are a common area of discussion among both guests and hoteliers alike. The term refers to options that allow guests to use their room past the hotel's standard check-out time. It's an important subject as it can change how every impacted party relates to a
Avoid These 3 Benchmarking Errors for Hotel Revenue Success
As a revenue manager, you're undoubtedly aware of the importance of gauging your hotel's performance to maintain a competitive edge in your market. Yet, how can you be certain that you're genuinely on par with, or preferably ahead of, your competitors? Enter benchmarking for hotel revenue management. Benchmarking for Hotel
Strategies and Top Tips for Calculating Group Rates
Question for Our Revenue Management Expert Panel: What are the best practices when calculating group rates? Should hotels have a different strategy per group category, e.g., tour operators, weddings, corporate, etc.? (Question by Oleksii Kapichin) Our Revenue Management Expert Panel Connor Vanderholm