News2020-01-29T13:02:29+01:00




Facing Automation Fears: A Perspective for Hoteliers

For some, advancements in automation bring a profound sense of dread. Worrying about the big-picture societal challenges that may come with the widespread adoption of new, advanced generative AI tools is understandable. But instead of fretting about whatever dystopian worst-case scenario automation may bring, it's time to take a step back for perspective and think of how automation may apply to revenue management. Living in the Age of Automation We are already deeply entrenched in

How AI Can Make a Difference to Hotels Today

At first glance, AI and hospitality might not seem like the most natural fit. What makes hospitality unique is its human touch – the provision of experiences that are unique and special to the individual traveler. But AI doesn’t stop that. In fact, it can enhance it. Personalizing Stays and Streamlining Operations There are two ways in which AI enhances the guest experience: directly and indirectly. Its direct impact typically takes the form of hyper-personalization.

Hospitality Recruitment: Learn How to Recruit the Best Employees!

A good hospitality recruitment strategy is at the very core of all success stories within the industry. Hospitality businesses want the best staff in place to provide great service, respond to customer needs, and make experiences positive and memorable. In this article, you can learn how to put the right processes in place, so you always attract the best applicants, filter out unsuitable candidates, and put together the best possible workforce. Table of Contents: What

Hotel Designs: Inspirations for Hoteliers for New Design Hotels

Hotel design is crucial to the success of a hotel business. It can be difficult to know where to start, especially if you're trying to re-imagine an existing hotel. In this article, you'll discover the importance of good hotel design and how it can help your business. You'll also read about some of today's best-designed hotels for inspiration and ideas. Table of Contents: What Is the Hotel Industry? What Is Hotel Design? How Can a

Hotel Room Category: Learn About Categorizing Hotel Rooms

Hotel room category definitions are typically seen as short descriptions of a room's layout. However, in reality, the category definitions include a wide range of information ranging from pricing estimates to furnishings and various amenities. It's an important subject for both hotel owners and guests as it conveys exactly what both parties expect. Guests can specify what kind of experience they're looking for, and owners can ensure the guest's satisfaction. In this article, you'll learn all about hotel room categories. This includes defining rooms and leveraging them for increased revenue. Table of Contents: What Is the Hotel Industry? What Is

10 Pricing Strategies to Increase Your Hotel Revenue

Maximizing revenue is a top priority for hotel operators, and achieving this goal often requires the right pricing strategy at the right time. Making room rate adjustments based on demand, customer segmentation, and other factors can be the key to overall business success. In this article, we offer insight into ten pricing strategies that hotels can adopt in their revenue management strategy to increase the amount of revenue they generate. Table of Contents: What Is

5 Hotel Management Software Solutions Every Hotel Needs

For hotel owners, revenue management is incredibly important. It involves selling the right room at the right time and price to the right customer via the right distribution channel to maximize business results. To assist with this, many hotels use hotel management software packages. In this article, you will find the five most important software solutions within the hospitality industry. Hotel Management Software Solutions Essentially, a hotel management software solution is any software that can

6 Benefits of Sustainable Tourism Development

Tourism development refers to the creation and maintenance of a tourism industry within a particular location, and sustainable tourism development is concerned with ensuring this process takes factors like environmental, cultural, and economic sustainability into account. Here, you can find out more about sustainability within tourism. Table of Contents: What

Sustainable Tourism Guide: What is, Why Important, Examples and More…

Sustainable tourism aims to reduce the harms caused by the tourism industry, protect communities and secure the industry's long-term future. As a concept, it's concerned with minimizing any negative environmental, economic and social consequences stemming from tourism activities. The importance of sustainable tourism is growing as people become more aware

Hotel Marketing Plan: Tips & Tricks for Successful Hotel Marketing

A hotel marketing plan is important for establishing your marketing objectives, outlining how to achieve them, understanding your target audience(s), and pinpointing your unique selling proposition. In this article, you can learn more about how to create and continually modify your marketing plan. Table of Contents: What is the Hotel

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