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Revenue Management Blog

Revenue Management Blog2020-07-08T20:21:27+02:00

The Metrics Every General Manager Should Track

Starbucks used to track average transaction value as their flagship metric for success. If the number went up, it meant customers were spending more and business was good. Except, they knew it wasn’t that simple, and they were missing out on key insights into spending habits, loyalty, and long-term value. Tracking Metrics That Drive Success in Hospitality They embraced new metrics like customer loyalty, engagement, and lifetime value, and the results speak for themselves. 40%

The Five Boxes Your New Revenue Management (RMS) Should Check

Today things are different. There's a greater variety of more intuitive RMSs that are easy to use for your team and can be set up faster than legacy systems. Thanks to this development, finding an RMS doesn't have to be hard anymore. In the following article, you'll discover how to find the RMS that will help you do just that. Then, nothing will stand between you and optimized revenue, more efficient processes and higher profits.

Revenue Science Essentials: The 3 Pillars of Dynamic Pricing

When applying revenue science to your hotel or resort’s dynamic pricing tactics, there are three areas ripe for optimization: demand, capacity, and price sensitivity. Taking the time to review the basics and reassess how each of these factors into your revenue strategy is critical to positioning your hospitality business for maximum revenue performance and growth. For the Right Price… One of the hospitality industry’s most important goals is also one of its most significant challenges:

What Tech Trends Are Impacting Revenue and Guest Experiences In 2023?

Question for Our Revenue Management Expert Panel: What Tech Trends Are Impacting Revenue and Guest Experiences In 2023? Our Revenue Management Expert Panel Chaya Kowal - Cluster Director Of Revenue Management, Potato Head Family Diego Fernández Pérez De Ponga - Director of Revenue Management, Palladium Hotel Group Pablo Torres - Director, TEDUKA & Hospitality Consultant, Torres Hospitality Consulting Mariska van Heemskerk - Owner, Revenue Management Works Fabian Bartnick

How Can Hotels Benefit Most from Automation in Revenue Management?

Question for Our Revenue Management Expert Panel: Automation in revenue management can mean significant time-saving. Where can automation bring the most value to a hotel revenue management team and what tasks are best suited to automation? Our Revenue Management Expert Panel Dr. Betsy Stringam-Bender – Professor of Hotels & Resorts, New Mexico State University Patrick Wimble - Managing Director, Lightbulb Consulting Theresa Prins - Founder, Revenue Resolutions Chaya

10 Tips in Building a Business Case for an RMS

When you're trying to get your team on board to purchase a revenue management system (RMS), there are a few key things you'll need to keep in mind. Of course, you already know the benefits of utilizing an RMS. Your company will earn more revenue, become more efficient, free up time, and make better-informed decisions. You're already on board. Now it's time to get the rest of your team on board, too. How do you

Time To Value: A Key Metric to Help You Identify The Best Tech for Your Hotel

Technology is becoming more and more ingrained into the daily operations of today’s hoteliers, with hotel technology itself evolving in leaps and bounds. As hotel tech platforms and tools become more advanced and marketing-savvy, it becomes increasingly difficult for hoteliers to sift through the noise to find the best tools to meet their specific needs. In this article, you'll learn how the Time to Value metric can help hoteliers to decide which technology or software

Overcoming New Tech Pains: RMS Change-Management Tips

Whether ditching a subpar revenue management system (RMS) provider for something better or implementing automated revenue tech for the first time—change is hard. But not changing could be disastrous for hotel businesses hoping to remain competitive and run efficiently and profitably in the new industry landscape of 2021 and beyond.

The Risks of Ignoring Revenue Management’s Budget Advice

Question for Our Revenue Management Expert Panel: What happens if hotel owners do not listen to revenue managers during budget preparations? What advice would you give to an RM team when asked to justify their budget? (Question by Connor Vanderholm) Our Revenue Management

RevPAR versus RevPOR

Revenue per available room, or RevPAR, and revenue per occupied room, or RevPOR, are two KPIs used within the hotel industry, especially for revenue management purposes. Although the two metrics have similar names, what they measure is quite different, meaning neither KPI is necessarily more useful than the other. How

RevPAR versus GOPPAR

Revenue per available room, or RevPAR, and gross operating profit per available room, or GOPPAR, are two of the most vital KPIs available to hotel managers. Both form an important part of any effective revenue management strategy. Both metrics concern themselves with occupancy rates, but they detail very different things,

8 Revenue Management Trends Transforming the Hotel Industry

The hotel industry in 2025 is undergoing a profound transformation, driven by technological advancements, shifting guest expectations, and the demand for sustainable practices. Revenue management has become a cornerstone for success in the hospitality sector, leveraging data and innovation to maximize profitability. 8 Revenue Management Trends Transforming the Hotel Industry

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