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Revenue Management Blog

Revenue Management Blog2020-07-08T20:21:27+02:00

Tips for Maximizing Revenue Potential Before Opening a New Hotel

Opening a new hotel or resort property is thrilling and daunting. Wherever you are on your new hotel journey, it's never too soon to assess your revenue optimisation needs. Your new hotel's revenue management approach will play an impactful role at every stage of development, from staffing decisions to tech budgets to sales, marketing, and distribution tactics. Pre-Opening Considerations Given the rapid change in modern market conditions, hotels and resorts should develop a comprehensive commercial

Embracing Revenue Management Technologies in 2024: A Guide for Progressive Hoteliers

As we navigate through 2024, the hospitality sector is undergoing a transformative phase, heavily influenced by the integration of cutting-edge technologies and innovative strategies. These changes are pivotal in not only enhancing guest experiences but also in driving revenue maximization. One noteworthy trend is the increasing adoption of revenue management technologies in the hotel industry, a movement gaining momentum in recent years. Why Are Hotels Embracing Revenue Management Technologies? The growing interest in revenue management

Revenue Management System: Not Just for Booms, but for Bumps Too

When a big event is on the horizon, expectations run high. You plan for full occupancy, increase your rates, and prepare your team. But what happens when the bookings don’t come as expected? That’s when a revenue management system becomes more than a nice-to-have. In this article, we’ll explore how a revenue management system (RMS) helps hoteliers navigate that gap between forecast and reality, using real examples from the Eurovision Song Contest 2025 in Basel

Don’t Open Your New Hotel Without a Revenue Management System

Hotel owners, developers, asset managers, and other stakeholders charged with successfully launching a new hotel property—in a marketplace that may already be quite competitive—know they’ll need more than attractive features and amenities that entice and cultivate a loyal customer base. As the industry adapts to a post-pandemic world, the team behind a new property also must assess key behind-the-front-desk requirements - paramount being its approach to revenue management. For those about to launch a new

Hotel RMS Evolution: From Ledgers to Spreadsheets to Cloud-Based Systems

While the evolution of all hotel operational technologies has been a fascinating study, the evolution of hotel revenue management systems (RMS) has been particularly interesting, as it has gone through so many distinct and completely different phrases in a relatively short time (approximately the last ten years). RMS Transformation - From Ledgers to AI Cloud Systems Through this evolution, revenue management systems have transformed how hotels manage their pricing, availability, and distribution – an operational

Overcoming New Tech Pains: RMS Change-Management Tips

Whether ditching a subpar revenue management system (RMS) provider for something better or implementing automated revenue tech for the first time—change is hard. But not changing could be disastrous for hotel businesses hoping to remain competitive and run efficiently and profitably in the new industry landscape of 2021 and beyond. Keep reading for tips on navigating the tech change for your hotel and overcoming the pain and obstacles of implementing a new RMS. Navigating Change

The Risks of Ignoring Revenue Management’s Budget Advice

Question for Our Revenue Management Expert Panel: What happens if hotel owners do not listen to revenue managers during budget preparations? What advice would you give to an RM team when asked to justify their budget? (Question by Connor Vanderholm) Our Revenue Management Expert Panel Connor Vanderholm - CEO, Topline Tanya Hadwick - Group Revenue & Yield Leader, SunSwept Resorts Heiko Rieder - Vice President Business Development, Hirmer

4 Steps for Improving Meetings & Events Revenue Performance

Revenue leaders across the globe devote a considerable amount of their efforts to driving room revenue performance. It’s an understandable decision, given that rooms are the obvious staple of any hotel operation and there are only so many hours in a day. 4 Steps for Improving Meetings & Events Revenue

How to Measure The Profitability of Your Hotel Business

Profitability is a business's ability to generate earnings from its operations over a given period. Various methods, known as profitability ratios, gauge a business's overall profitability. This article explains the different profitability ratios and explains how revenue management can positively impact profitability. Insight in Profitability Ratios Profitability ratios provide insight

How to Maximize Hotel Revenue by Applying Open Pricing to Upselling

You probably already know that adjusting your room rates based on demand fluctuations can boost your revenue. But have you ever thought of applying this approach to upselling? And what about taking things yet another step further and using the principles of open pricing on upselling as well? Keep reading

How Can Hotels use Micro-segmentation to its Full Potential?

Question for Our Revenue Management Expert Panel: How can hotels use micro-segmentation to its full potential? At what point does it become too "micro" to be valuable and what tips can you share for achieving success? (Question by Pablo Torres) Our Revenue Management

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